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Author profile of: Judith Hoffmann

Judith Hoffmann
Country: Germany

Publications


Ryan Air - Environmental Analysis, Discussion of Core Competencies and Strategy proposal

Subject: Economics / Business: Marketing, Corporate Communication, CRM, Market Research Scholary Paper (Seminar), 2004 Download as PDF-file for 6,99 EUR

Consumers' perceptiion of the internet as a product information tool - An Exploratory Study on Online Searching Behaviour and Source Evaluation

Subject: Economics / Business: Marketing, Corporate Communication, CRM, Market Research Master Thesis, 2005 Download as PDF-file for 34,90 EUR

Understanding Advocacy, Loyalty and Committment. Loyalty - A 'Cash Cow' by definition?

Subject: Economics / Business: Marketing, Corporate Communication, CRM, Market Research Scholary Paper (Seminar), 2005 Download as PDF-file for 4,99 EUR

Discussing the Impact of the Internet on issues Management

Subject: Economics / Business: Marketing, Corporate Communication, CRM, Market Research Scholary Paper (Seminar), 2005 Download as PDF-file for 4,99 EUR
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