Excerpt
Contents at a Glance
Abstract
Cover
Dedication
Foreword
Contents at a Glance
Explanation of abbreviations
List of figures
List of attachments
Introduction
1. General basics
1.1 When in Rome, do as the Romans do!
1.2 Video contents and keywords
1.3 Landing pages
2. Customers, visitors, analysis and specifications
2.1 Dialogue with customers
2.2 Users and visitors on YouTube channels
2.3 Video specifications
2.4 Measurement, analysis and improvement
2.5 User statistics and the link to ROI and CPC
3. Google, video ads and mobile appliances
3.1 Prosperous with proper video contents
3.2 Speed is no sorcery
4. Conclusion
Attachments
Bibliography
Online resources
Excerpt out of 38 pages
- Quote paper
- BA Frank Wilkens (Author), 2012, International Search Engine Marketing with YouTube Videos, Munich, GRIN Verlag, https://www.grin.com/document/273250
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