Abstract or Introduction
The concept is about a realisation of a traditional drive-in cinema in the agglomeration of Braunschweig/Hanover and to give the guests the chance to see the latest films or to reminisce with the best classic films. The attendents should experience car romance and another way of watching movies. As a special feature you can enjoy your favorite movie in your chosen classic car, like for example a Ford Mustang or a Volkswagen Beetle.
- Quote paper
- Ricardo Apel (Author), 2011, Business model: drive-in cinema, Munich, GRIN Verlag, https://www.grin.com/document/193100
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