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Britishness and the Media. Evaluation of the role of news media in creating, reinforcing or challenging notions of Britishness and belonging

Title: Britishness and the Media. Evaluation of the role of news media in creating, reinforcing or challenging notions of Britishness and belonging

Essay , 2017 , 10 Pages , Grade: B+

Autor:in: Max Korbmacher (Author)

Communications - Public Relations, Advertising, Marketing, Social Media
Excerpt & Details   Look inside the ebook
Summary Excerpt Details

This essay will present how the media defines Britishness by reporting about non-Britishness and stereotypes. Firstly, the terms media, culture and Britishness will be described and discussed. Secondly, examples for stereotype-creation and stereotype-use in the media will be given and explained.

Britishness is a flexible and dynamic concept. The understanding of Britishness differs, different definitions are applied. Britishness and understanding Britishness are influenced by several factors, such as social structure, history, culture and the media. Despite that, the concept is often used by politicians and the media as an exclusionary force. The media often present Britishness by showing everything that is „supposed to be“ non-British. The following analysis will show that mainly immigrants, people of colour (POC) and Muslims are in the focus of the discourse.

Excerpt


Table of Contents

1. Introduction

2. Concepts: Media, Culture & Britishness

3. Stereotype-Creation and Stereotype-Use in the Media

4. Conclusion

Research Objectives and Key Topics

This paper examines how news media influences the social construction of Britishness and national belonging, specifically analyzing how media representations utilize stereotypes to demarcate in-groups from out-groups such as immigrants and people of color.

  • The role of mass media in shaping national identity and public discourse.
  • Sociological and psychological frameworks of in-group and out-group dynamics.
  • Historical evolution of media stereotypes regarding race and migration in the UK.
  • The impact of media portrayals on the perception of Britishness and multiculturalism.
  • The influence of power elites and economic factors on journalistic agendas.

Excerpt from the Book

Stereotype-Creation and Stereotype-Use in the Media

Individual’s expectations about being British and (subjectively perceived) national identity are shaped by institutions like the education system, etc., but also by journalistic presentations (Modood & Salt, 2011; Anderson, 1983). However, van Dijk (2014, p. 17ff.) states that the media is the main source of racism, stereotypes and prejudices in the public discourse.

The following section will describe how the media present people who are not seen as British. Being non-British is described by out-group membership. The media often connects being non-British with deviant behaviour, coloured skin, migration or asylum status and Islam. Selected research about British and international media from the 1960s to the presence will be presented to sketch a historical development of stereotypes about Britishness (and non-Britishness) in the media. Afterwards, implications are given and discussed.

In the 1990s reports about POC were only one-sided, positive or negative (Downing & Husband, 2005, p.41f.). Hall and colleagues (1978) found that the British media highlighted street assaults by young black males in the 1970s. Downing and Husband (2005) explain that the origins of this phenomenon goes back to the “long term decline of the British economy” (p.42), which led to large labour unrests and social militancy since the 1960s. In this context, powerful circles with media-access created stereotypes about Blacks like in the USA (p.42f.).

Summary of Chapters

1. Introduction: This chapter outlines the demographic background of immigration in Great Britain and defines the research scope regarding the media's role in influencing the perception of Britishness.

2. Concepts: Media, Culture & Britishness: This section defines key terminology and theoretical foundations, explaining how mass media functions as a tool for symbolic communication and how cultural orientations shape institutional expectations.

3. Stereotype-Creation and Stereotype-Use in the Media: This chapter analyzes the historical and contemporary methods used by the media to construct out-groups, specifically focusing on how racial and ethnic stereotypes are reinforced.

4. Conclusion: The final section summarizes the main findings, emphasizing that media frequently abuses its power to shape understandings of belonging through negative, stereotyping information.

Keywords

Britishness, Media, Immigration, Racism, Stereotypes, National Identity, Out-group, In-group, Multiculturalism, Discourse, Sociology, Representation, Social Construction, Power Elites, Integration

Frequently Asked Questions

What is the core focus of this publication?

The paper fundamentally investigates how news media acts as an agent in the social construction of reality, specifically regarding the definition of Britishness and the representation of migrants and people of color.

What are the primary themes discussed?

Key themes include media-driven stereotype formation, the psychological basis of in-group and out-group identification, the role of political elites, and the historical representation of diversity in British media.

What is the central research question?

The study aims to determine how the media creates, reinforces, or challenges notions of Britishness and belonging, and whether immigrants are perceived as part of the national identity in media discourse.

Which scientific methodology is employed?

The paper utilizes a literature-based theoretical analysis, drawing upon sociological and psychological theories such as Intergroup Contact Theory and previous research on media discourse analysis.

What topics are covered in the main body of the text?

The main body covers the definition of mass media and culture, the mechanisms of stereotype creation, the historical progression of negative reporting since the 1960s, and the impact of the media on social perceptions of marginalized groups.

Which keywords characterize this work?

The work is characterized by terms such as Britishness, Media, Stereotypes, Racism, Social Construction, and National Identity.

How has the portrayal of the "out-group" in British media changed since the 1960s?

Initially, media discourse focused primarily on black people and People of Color (POC) in the context of urban unrest, but this shifted post-2001 to focus more heavily on Muslims as the primary "out-group" following the September terrorist attacks.

Why does the author conclude that unbiased reporting is nearly impossible?

The author argues that because the media is a sub-system of the economic system driven by profit, and is influenced by power elites, editors' own biases, and institutional constraints, the production of purely objective information is structurally hindered.

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Details

Title
Britishness and the Media. Evaluation of the role of news media in creating, reinforcing or challenging notions of Britishness and belonging
College
University of Abertay Dundee  (Social and Health Science Department)
Course
News, Truth and Power
Grade
B+
Author
Max Korbmacher (Author)
Publication Year
2017
Pages
10
Catalog Number
V370665
ISBN (eBook)
9783668484665
ISBN (Book)
9783668484672
Language
English
Tags
Britishness Media Racism POC Culture
Product Safety
GRIN Publishing GmbH
Quote paper
Max Korbmacher (Author), 2017, Britishness and the Media. Evaluation of the role of news media in creating, reinforcing or challenging notions of Britishness and belonging, Munich, GRIN Verlag, https://www.grin.com/document/370665
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