Strategic Positioning of the E-TRADE Financial Corporation


Term Paper, 2019

22 Pages, Grade: 1,0


Excerpt


Table of content

List of abbreviations

List of figures

1. Introduction

2. Overview of E-Trade and the Online Brokerage Industry
2.1 Company Overview
2.2 Industry Overview

3. External Analysis
3.1 Macro Analysis
3.2 Industry Analysis
3.3 Competitor Analysis

4. Internal Analysis
4.1 E-Trade’s Value Chain
4.2 Analysis of KPI along the Value Chain

Integration of the Analyses and Recommendations

Conclusion and Investment Decision

Appendix

Excerpt out of 22 pages

Details

Title
Strategic Positioning of the E-TRADE Financial Corporation
College
HHL Leipzig Graduate School of Management
Grade
1,0
Author
Year
2019
Pages
22
Catalog Number
V539733
ISBN (eBook)
9783346194282
ISBN (Book)
9783346194299
Language
English
Keywords
Brokerage, Business Strategy, E-Trade
Quote paper
Gabriel Socha (Author), 2019, Strategic Positioning of the E-TRADE Financial Corporation, Munich, GRIN Verlag, https://www.grin.com/document/539733

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