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1. EXECUTIVE SUMMARY

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medical.de/service305.php?tno=21, Zugriff am 06.01.2009

² Gesellschaft für Gesundheitsmarktanalyse (2008), in: Ärzte im Zukunftsmarkt der Ge-

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2.3.2. HARDWARE

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⁴ Engl. Abkürzung für „Really Simple Syndikate“ (wirklich einfache Verbreitung). RSS-Feeds funktionieren wie

Nachrichtenticker. Als eine Art Abonnement erhält der Nutzer somit kontinuierlich aktualisierte Schlagzeilen

mit einem kurzen Textanriss. Aufgrund des standardisierten Formats lassen sich die RSS-Feeds mittels RSS-

Parserprogrammen (Ausleseprogrammen) einfach in Content-Management-Systeme, Websites, etc. integrie-ren.

⁵ Engl. Abkürzung für „iPOD Broadcasting“ (Bewegtbilddatei). Kurze Videosequenz, in der beispielsweise

Fernsehsender die Tagesnachrichten in einem Kurzbeitrag zusammenstellen.

⁶ Engl. für „Nachrichtenabonnement“ auf Basis eines RSS-Feeds.

⁷ Engl. für „Inhaltsverwaltungssystem“, welches das gemeinschaftliche Erstellen und Bearbeiten von Text und

Multimedia erlaubt.

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2.3.3. SERVICE

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⁸ Übernommen wird lediglich die Beantragung und Einrichtung. Die laufenden Kosten sind vom Kunden selbst

zu tragen.

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