Google Wallet - A Glimpse into the future of mobile payments


Project Report, 2011

20 Pages


Excerpt


TABLE OF CONTENTS

EXECUTIVE SUMMARY

INTRODUCTION

BUSINESS MODEL
Business Approach
Stakeholders
Target Customers
Buyers of Google Wallet
Revenue Sources

SWOT ANALYSIS
Strengths
Weakness
Opportunities
Threats

STRATEGIC ANALYSIS: SWOT PORTER’S FIVE FORCE ANALYSIS
Existing Rivalry
Bargaining Power of Buyers
Bargaining Power of Suppliers
Barriers to Entry
Threat of Substitutes

KEY POINTS: PORTER’S ANALYSIS STRATEGY CANVAS
Convenience of making online and offline transactions
Convenience of mobility
Personalization and Location
Security

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Details

Title
Google Wallet - A Glimpse into the future of mobile payments
College
University of Southern California
Authors
Year
2011
Pages
20
Catalog Number
V183132
ISBN (eBook)
9783656083290
ISBN (Book)
9783656083153
File size
3631 KB
Language
English
Notes
Keywords
google, wallet, glimpse
Quote paper
Rohan Handa (Author)Kritika Maheshwari (Author)Malvika Saraf (Author), 2011, Google Wallet - A Glimpse into the future of mobile payments, Munich, GRIN Verlag, https://www.grin.com/document/183132

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