Car sharing in 2021 is no longer a new invention, but rather part of the social shift toward a sustainable world. It is the breaking down of old values of owning a car as a status symbol. Thus, car sharing (CS) has its origins in 1997, when the cooperatives ATG AutoTeilet Genossenschaft and ShareCom merged to form the swiss Mobility Genossenschaft, bringing together the first thoughts on car sharing. The intention was to make it possible for all people to use a car, especially those who cannot bear the high costs of purchasing and maintaining one.
Now, a lot has happened in the project for over 20 years, with the last 10 years in particular bringing a great surge in development. Digitization and the progress of technologies have managed to generate a wide reach and market the sharing model as a worthwhile business model. Worthwhile for companies and users alike, who can now reserve and use a car close to them with little money and pay for it for a leisure trip, a trip to the supermarket or a commute to work only as long as it is in use.
The automotive industry, meanwhile, is delighted about the growing middle class, which nowadays can afford its own car without major restrictions and also wants to. Cars mean the greatest possible mobility, freedom for people. Although this is a basic human need, awareness of sustainability and climate protection has increased. As a result, the automotive industry is currently under unprecedented pressure to transform its technologies to electric drives and to decide on its own market position in a future-oriented manner, to be a mobility service provider or a pure vehicle manufacturer.
At the present time, CS is largely offered by companies that mediate supply and demand and thus connect users with automobiles. BMW and Daimler, which have been mobility service providers and CS suppliers for several years, can be named as an exception here. However, since several people now share a car, it is reasonable to assume that the sales of automotive suppliers will decline - provided that CS continues to gain acceptance and experiences exponential growth in the following years.
What exactly CS is and if, respectively which effects the automotive industry will experience due to CS, will be examined in more detail in this thesis.
Inhaltsverzeichnis (Table of Contents)
- Introduction
- Car Sharing definition
- The Car Sharing movement
- The technology progress
- Sustainability
- Affects of Corona Pandemic and prospect
- Impact of Car Sharing on the automotive sector
- Opportunities
- Challenges
- Conclusion
Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)
This thesis explores the concept of car sharing (CS) and its impact on the automotive sector. It examines the evolution of CS, its growing popularity as a sustainable mobility solution, and its implications for traditional car ownership and the automotive industry.
- The development and growth of car sharing as a mobility concept
- The impact of car sharing on the automotive industry, including opportunities and challenges
- The role of technology and digitization in driving the car sharing movement
- The sustainability aspects of car sharing and its contribution to a greener transportation landscape
- The influence of the COVID-19 pandemic on car sharing trends and future prospects
Zusammenfassung der Kapitel (Chapter Summaries)
- Introduction: This chapter provides a brief overview of car sharing, its origins, and its growing popularity in the context of sustainability and societal shifts.
- Car Sharing definition: This chapter delves into the definition and key characteristics of car sharing, outlining its different models and how it functions.
- The Car Sharing movement: This chapter explores the factors driving the car sharing movement, including technological advancements, sustainability concerns, and the impact of the COVID-19 pandemic.
- Impact of Car Sharing on the automotive sector: This chapter examines the potential opportunities and challenges presented by car sharing for the automotive industry, exploring its implications for car manufacturers, dealerships, and the overall market.
Schlüsselwörter (Keywords)
The key terms and concepts discussed in this thesis include car sharing, sustainable mobility, automotive industry, technology, digitization, new mobility services, transportation, environmental impact, COVID-19 pandemic, and future trends.
- Quote paper
- Jan Bausewein (Author), 2021, Car Sharing and its Impact on the Automotive Sector, Munich, GRIN Verlag, https://www.grin.com/document/1127801