Critical Evaluation of L.P. Baltes’ Statement and Discussion of Its Implications for Digital Marketers


Academic Paper, 2021

26 Pages, Grade: 1.3


Excerpt


Contents

Abstract

1 Introduction

2 Definition Content Marketing

3 Difference Traditional and Digital Marketing
3.1 Traditional Marketing
3.2 Digital Marketing
3.3 Comparison of both marketing forms

4 Quality Content Marketing of Coca-Cola
4.1 Evaluation of Buyer's Persona
4.2 Types of Content Marketing
4.3 Analysis of Coca Cola's Homepage
4.4 Analysis of Coca Cola's YouTube page

5 Conclusion

Excerpt out of 26 pages

Details

Title
Critical Evaluation of L.P. Baltes’ Statement and Discussion of Its Implications for Digital Marketers
College
Edinburgh Napier University  (Business School)
Grade
1.3
Author
Year
2021
Pages
26
Catalog Number
V1131254
ISBN (eBook)
9783346497048
ISBN (Book)
9783346497055
Language
English
Keywords
critical, evaluation, baltes’, statement, discussion, implications, digital, marketers
Quote paper
Maximilian Linner (Author), 2021, Critical Evaluation of L.P. Baltes’ Statement and Discussion of Its Implications for Digital Marketers, Munich, GRIN Verlag, https://www.grin.com/document/1131254

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