Most of the countries aim to reach the state of social well-being, environmental well-being, and economic well-being to preserve the environmental resources, make profits and make the society safe and prosper. This target is defined as the green economy concept which need the innovation to create new technologies and strategies. Therefore, this type of economy is related to a great extent to entrepreneurship. This report discuss the relation between the green economy and the entrepreneurship. Moreover, it gives many case studies in different fields to clarify this relationship needs and results on the society, environment and the economic.
Table of Contents
I. Introduction
II. History of Green Economy
III. The Green economy and The Entrepreneurship Concepts
IV. Case Studies
a. Green Energy Sector
1. Abellon Clean Energy, India
2. Husk Power System, India
3. ToughStuff International
V. Building Sector
a. C&D Wastes and Their Environmental Impacts
b. Case Study for Building Sector
1. Strategy for Sustainable Building in Greece
2. Methodology Study and Results
3. Entrepreneurial Marketing Strategy of Sustainable Building in Greece
VI. Conclusion
VII. References
Research Objectives and Themes
The report aims to explore the relationship between the green economy and entrepreneurship, specifically investigating how innovative strategies can drive environmental and economic sustainability. By analyzing various case studies in the energy and building sectors, it seeks to identify the roles of governments, entrepreneurs, and society in fostering green growth under different economic conditions.
- Theoretical foundations of the green economy and green entrepreneurship.
- Case studies on renewable energy solutions in India (Abellon, Husk Power, ToughStuff).
- Impact and management of construction and demolition (C&D) waste.
- Strategic development and market research for sustainable building in Greece.
- The role of public-private cooperation and innovation in overcoming economic crises.
Excerpt from the Book
1. Abellon Clean Energy, India:
It was found that the level of pollution in one of the largest industrial states in India, called Gujarat, is extensively high. That is because factories depend on lignite as fuel, leading to high salinity and erratic rainfall which have adverse impacts on the agricultural lands. Moreover, crop wastes are being burnt in order to clean the land, leading to air pollution.
Abellon, which is an organization that has offices in many countries such as USA, Italy, and Ghana, has a base in Ahmedabad in India. It started its tasks in India in 2008 when it saw the opportunity to overcome these problems by replacing lignite used in factories with cleaner fuel extracted from the crop wastes. [6]
Nowadays, Abellon pays about 8,500 local farmers a small income for their crop wastes produced from cotton stalks, and cumin stems. These wastes are made into pellets, along with sawdust coming from saw mills, and sold to local industries. Moreover, about 65,000 tons of pellets are currently being produced by the two pellet plants. These pellets are used by large industrial customers. Therefore, Abellon reported about 3.2 million US dollars in income in 2010. In addition, Abellon is aiming to open two additional pellet plants in Gujarat in order to treble its sales in India by 2016. It also plans to expand into international market. Furthermore, Abellon has its own business in solar energy. [6]
Summary of Chapters
I. Introduction: This chapter outlines the report's purpose, which is to analyze the synergy between the green economy and entrepreneurship across the energy and building sectors using specific case studies.
II. History of Green Economy: This section reviews the origins of the green economy concept, dating back to 1989 and its evolution through international policy discussions led by organizations like the UNEP.
III. The Green economy and The Entrepreneurship Concepts: The chapter defines the green economy and explains the necessity of reconfiguring capital stock and consumption patterns through innovation and risk-taking entrepreneurs.
IV. Case Studies: This section presents practical applications of green energy entrepreneurship in India, highlighting solutions for pollution and rural electrification.
V. Building Sector: This chapter focuses on the environmental impact of construction waste and analyzes sustainable building strategies and market conditions in Greece.
VI. Conclusion: The concluding section synthesizes the lessons learned from the case studies, suggesting that the green economy is a viable pathway even in difficult economic climates.
VII. References: A comprehensive list of academic and organizational sources used throughout the study.
Keywords
Green economy, Entrepreneurship, Sustainable development, Energy sector, Building sector, Innovation, Environmental impact, Renewable energy, C&D waste, Market strategy, Greece, India, Sustainability, Economic crisis, Green entrepreneur.
Frequently Asked Questions
What is the primary focus of this report?
The report examines the conceptual and practical relationship between the green economy and entrepreneurship, demonstrating how green business models contribute to social, economic, and environmental well-being.
Which key sectors are analyzed in the document?
The research primarily focuses on the energy sector, specifically renewable energy initiatives, and the building sector, with an emphasis on sustainable construction and waste management.
What is the core objective of the research?
The objective is to understand how green entrepreneurship can be implemented in diverse economic environments to resolve specific sectoral challenges, such as pollution or economic decline.
Which methodology is employed in the study?
The study utilizes a qualitative literature review combined with the analysis of four specific case studies and a statistical survey of Greek enterprises regarding sustainable building.
What topics are covered in the main section of the report?
The main part covers the historical development of the green economy, theoretical concepts, specific case studies from India and Greece, and an analysis of marketing strategies for sustainable construction.
Which keywords best characterize this work?
The work is characterized by terms like green economy, entrepreneurship, sustainability, innovation, and sustainable building strategy.
How does the case of Greece contribute to the discussion?
Greece serves as a special case study showing how sustainable building practices can be strategically developed to improve competitiveness and boost economic development, even during periods of severe financial crisis.
What role does the government play according to the report?
The report concludes that while entrepreneurs are essential, their success in the green economy depends heavily on support from governments and media through favorable policy, legislation, and financing programs.
What is the significance of the "green entrepreneur" definition?
Defining green entrepreneurs as risk-takers who convert environmental goals into commercial reality helps bridge the gap between abstract sustainability goals and practical economic application.
- Quote paper
- Ahmed Ibrahim (Author), 2015, Green economy and Entrepreneurship, Munich, GRIN Verlag, https://www.grin.com/document/1139828
