This report has been generated for Venture Investors to locate a promising new market, in which it is recommended to invest in. Research pointed out that Personalized Nutrition is a fast growing market. The personalized nutrition market is emerging out of the functional food market (beneficial food) because of new innovations in nutrigenomics.
“Nutrigenomics is the study of interactions between genetic and dietary factors and their influence on health and disease.” (http://genome.wellcome.ac.uk/ 2006) It gives an insight of how food interacts with human genes and that an incorrect diet can be responsible for diseases. Nutrigenomics drives the market for functional food to a new level where beneficial food can be personalized.
The report analyses the market and its environment and discusses about Business and Investment opportunities within the market using a screening method. An examination of the successful development and launch of the real world outcomes will be given and recommendation for New Venture Plc. for equity investment made.
Inhaltsverzeichnis (Table of Contents)
- Introduction
- Methodology
- Analysis of the findings
- Business strategy
- Conclusion
- Recommendations for Product and Services
- Appendix
- Analysis Tools
- SWOT Analysis
- PESTLE Analysis
- Porters 5 Forces Analysis
- Market forecast
- Market forecast for Nutraceutical Market, Functional Food and Beverage Market and Personalized Nutrition Market
- Analysis Tools
- Bibliography
Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)
This report aims to identify a promising new market for venture investors, highlighting Personalized Nutrition as a fast-growing opportunity. The report analyzes the market's environment and discusses business and investment opportunities using a screening method. The report also examines real-world outcomes and offers recommendations for equity investment. Key themes explored in the report include:- The emergence of Personalized Nutrition from the functional food market driven by innovations in nutrigenomics.
- The impact of nutrigenomics on consumer health and well-being, including the potential for personalized dietary interventions to prevent disease.
- The market growth potential of Personalized Nutrition, particularly in the areas of nutraceuticals and functional food & beverages.
- The challenges and opportunities associated with the development and commercialization of personalized nutrition products and services.
- The potential for personalized nutrition to blur the lines between the food and pharmaceutical industries.
Zusammenfassung der Kapitel (Chapter Summaries)
- Introduction: This chapter introduces the report's purpose, which is to identify a promising new market for venture investors. The report focuses on Personalized Nutrition as a fast-growing market emerging from the functional food sector due to advancements in nutrigenomics.
- Methodology: This chapter describes the research methods used, including primary research based on PESTLE and SWOT analysis, and secondary research through journal articles and online resources.
- Analysis of the findings: This chapter presents market data, including the size and growth potential of the functional food and beverage market in the US, Western Europe, and Asia Pacific. It also explores the key drivers of market growth, including consumer health consciousness, rising awareness of the link between diet and health, and the growing need for personalized dietary interventions.
- Business strategy: This chapter discusses the business and investment opportunities within the Personalized Nutrition market, including the potential for venture capital investment in companies developing personalized nutrition products and services.
Schlüsselwörter (Keywords)
The key focus of this report is on the emerging Personalized Nutrition market, specifically examining its growth potential, business opportunities, and the role of nutrigenomics. The report explores key terms like functional foods, nutraceuticals, and the intersection of the food and pharmaceutical industries. Additionally, it delves into the concept of personalized dietary interventions for disease prevention and health management.- Quote paper
- Corinna Schmidt (Author), 2009, Report for Venture Investors , Munich, GRIN Verlag, https://www.grin.com/document/144729
