Poultry farming has emerged as an essential and dynamic component, which contributes to economic growth and sustenance in Nigeria. Pursuing my lifelong dream of entrepreneurship, the concept of poultry farming sparked the need for a well-crafted business plan. The proposed business, BFeathers Poultry Farm aims to revolutionize the Nigerian poultry industry through sustainable and responsible farming practices, offering high-quality chicken meat and eggs to the local community and regional markets. Our strategic expansion plans include diversifying revenue streams by venturing into poultry feed production and equipment manufacturing, thereby contributing to the nation's agricultural and economic development while promoting eco-friendly initiatives within the sector.Through a thorough analysis, I will highlight how poultry farming not only offers entrepreneurial opportunities but also fortifies Nigeria's agricultural and economic landscape.
I aim to develop a comprehensive business plan for launching a broilers poultry farm in Nigeria, shedding light on its potential profitability and the associated challenges. The research framework includes two key sections. The first examines the elements of a business plan and utilizes the theoretical project method, along with various books, Internet sources, and literature reviews. This section aims to outline the fundamental aspects of a professional business plan. The second segment dives into the actual poultry farming business plan, covering business description, startup capital, production strategies, marketing and organizational approaches, and financial assessments to ensure profitability.
The proposed business plan for BFeathers poultry farm involves targeting the local community and regional market. The core value proposition centers on high-quality poultry products and sustainable farming practices. The business will utilize local markets, retailers, and online platforms for distribution. The thesis explores Nigeria's subsistence and commercial poultry farming systems, noting the prevalence of the subsistence system and potential for commercial production with hybrid breeds. Pre-establishment considerations like planning, location, housing, and resources are also examined.
Inhaltsverzeichnis (Table of Contents)
- 1. EXECUTIVE SUMMARY
- The proposed business name
- Background information
- Data Collection
- 2. DESCRIPTION OF THE BUSINESS
- Mission and Vision statement
- Objectives/Target
- List of products
- Geographic and reach
- 3. PRODUCTS/SERVICES
- Goods in production
- Production plan
- Fiscal analysis of equipment, assists and management
- Production Technique
- 4. MARKET ANALYSIS
- Industry Description
- Poultry farm in United States, China and Asia
- PESTLE of poultry farm market in Nigeria/ SWOT Analysis
- 15. MARKETING STRATEGY
- Marketing Promotion Plan
- Target Market
- Promotion objectives and strategies
- Distribution strategies
- Risk Management and Control
- 6. OPERATIONS AND LOGISTICS
- Channel of distribution
- Legal requirement
- Key management team/Organizational structure
- Business Ownership
- Salary details
- 7. FINANCIAL FORECAST
- Startup Capital
- Source of funds
- Pre-operating expenses
- Financial assumptions
- 8. KEY MILESTONES
Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)
The thesis aims to create a comprehensive business plan for a poultry farm in Nigeria, BFeathers Poultry Farm, analyzing its potential for success and the challenges faced by the industry. The plan focuses on sustainable and responsible practices, providing high-quality products to local and regional markets. The thesis also explores strategies for expanding revenue through poultry feed production and equipment manufacturing, aiming to contribute to both economic growth and agricultural development in Nigeria.
- Sustainable and Responsible Poultry Farming Practices
- Market Analysis of Poultry Farming in Nigeria
- Business Strategies for Profitability and Growth
- Financial Planning and Forecasting for Poultry Farm Operations
- Contribution to Agricultural and Economic Development in Nigeria
Zusammenfassung der Kapitel (Chapter Summaries)
The first chapter, "Executive Summary," introduces the proposed business, BFeathers Poultry Farm, highlighting its mission to revolutionize the Nigerian poultry industry through sustainable practices and high-quality products. Chapter 2, "Description of the Business," provides details about the farm's mission, vision, target market, geographic reach, and product offerings, outlining the key components of the business. Chapter 3, "Products/Services," explores the goods produced by the farm, the production plan, and the equipment necessary for successful operations. Chapter 4, "Market Analysis," examines the poultry farming industry in Nigeria, including its strengths, weaknesses, opportunities, and threats (SWOT). This chapter also analyzes the market landscape in other key regions, including the United States, China, and Asia.
Schlüsselwörter (Keywords)
The thesis primarily focuses on the concepts of sustainable and responsible poultry farming, business planning, market analysis, financial forecasting, and the potential for agricultural and economic development in Nigeria. Key terms include poultry farming, business plan, SWOT analysis, marketing strategy, financial management, and sustainable practices. The thesis emphasizes the importance of high-quality poultry products, responsible waste management, and creating employment opportunities in the agricultural sector.
- Quote paper
- bolonimibofa Kpokpowei (Author), 2023, Growing profits. Comprehensive business plan for BFeathers Poultry Farm Business, Munich, GRIN Verlag, https://www.grin.com/document/1452810
