The Fraport AG is the owner and operator of Frankfurt‘s International Airport. The company is the only German Airport, which is listed in the German Mid-Cap share index (MDAX), where 50 mid-sized companies are traded. Due to the listing on the stock exchange, the company is committed to fulfill international transparency requirements like the application of international accounting standards and quarterly reporting. Additionally to the Annual Reports and the official publications, Fraport publishs “Fairplay", a so-called “Sustainability Report” to communicate their activities dealing with Corporate Social Responsibility.
This document is published in german and english language, can be ordered as a printed document as well as downloaded from the company‘s homepage. The aim of this Fairplay-report is to provide information about the strategies they are working with and the “concrete steps they are taking to develop the company based on a sense of economic, ecological and social responsibility.”
To enable a holistic sustainability management, Fraport has set up a Sustainability Board in 2008, which is “positioned at the level of executive management and reports directly to the executive board.” By having the committee at such a high position within the management-hierarchy, the Fraport Group likes to demonstrate the importance of CSR-issues within the company‘s preferences.
How Fraport‘s CSR activities are to be seen is evaluated in this academic case study as an critical CSR Assessment.
Inhaltsverzeichnis (Table of Contents)
- Glossary
- Background
- Introduction
- The Company
- The Drivers
- Taking Action
- Environment Fund
- The Business Benefits
- Why is it CSR?
- CSR Assessment
- Summary
- References
Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)
This case study examines the corporate social responsibility (CSR) practices of Fraport AG, the owner and operator of Frankfurt International Airport. The study aims to explore the company's understanding of CSR, the stakeholders it considers, how it engages them, and the programs it runs.
- Fraport's commitment to sustainability and its three pillars: economy, ecology, and social responsibility.
- The company's efforts to reduce environmental impact and promote sustainability through various programs and initiatives.
- The business benefits and challenges associated with implementing CSR initiatives.
- The role of stakeholder engagement and communication in Fraport's CSR approach.
- The company's overall approach to CSR and its relevance to the aviation industry.
Zusammenfassung der Kapitel (Chapter Summaries)
- Glossary: This section provides definitions of key terms and acronyms used throughout the case study.
- Background: This section provides an introduction to Fraport AG and its operations. It discusses the company's commitment to transparency and its publication of a Sustainability Report, "Fairplay," to communicate its CSR activities.
- The Drivers: This section delves into the driving forces behind Fraport's CSR initiatives, exploring the company's motivation to engage in responsible business practices.
- Taking Action: This section outlines the specific actions taken by Fraport to implement its CSR strategy, focusing on environmental sustainability.
- Environment Fund: This section discusses the establishment and purpose of Fraport's Environment Fund, a key component of its sustainability initiatives.
- The Business Benefits: This section examines the benefits that Fraport derives from its CSR activities, including enhanced brand image and improved stakeholder relationships.
- Why is it CSR?: This section explores the reasons why Fraport's activities are considered to be corporate social responsibility, connecting the company's actions to the broader CSR framework.
- CSR Assessment: This section provides an assessment of Fraport's CSR performance and its alignment with relevant standards and best practices.
Schlüsselwörter (Keywords)
The primary terms and concepts explored in this case study include corporate social responsibility (CSR), sustainability, environmental impact, stakeholder engagement, and the aviation industry. Additionally, specific initiatives like the Fraport Environment Fund and the company's "Fairplay" Sustainability Report are central to understanding the company's approach to CSR.
- Quote paper
- Diplom-Staatswissenschaftler (Univ.) Sascha Hissler (Author), 2009, Corporate Social Responsibility of Fraport AG, Munich, GRIN Verlag, https://www.grin.com/document/149393