Homepage >  Catalog >  Communications - Public Relations, Advertising, Marketing, Social Media

The influence of advertisers on editorial content

A Case Study


Seminar Paper, 2007

12 Pages, Grade: Distinction


Excerpt


Content

Research Question and Objectives

Statement of Significance

Methodology

Data Resources

Case A: General Motors

Case B: Staples Sports Center

Discussion

Bibliography

Excerpt out of 12 pages

Details

Title
The influence of advertisers on editorial content
Subtitle
A Case Study
College
Macquarie University
Course
ICOM 891 Communication Research Methodologies
Grade
Distinction
Author
Year
2007
Pages
12
Catalog Number
V154259
ISBN (eBook)
9783640670154
ISBN (Book)
9783640670482
File size
450 KB
Language
English
Notes
7 pages text, 3 pages sources
Keywords
advertising, influence, media, GM, General Motors, LA Times, case study
Quote paper
MIR, MA Sebastian Plappert (Author), 2007, The influence of advertisers on editorial content, Munich, GRIN Verlag, https://www.grin.com/document/154259

Comments

  • No comments yet.
Look inside the ebook
Title: The influence of advertisers on editorial content


Similar texts


Upload papers

Your term paper / thesis:

- Publication as eBook and book
- High royalties for the sales
- Completely free - with ISBN
- It only takes five minutes
- Every paper finds readers

Publish now - it's free