The paper aims to discuss about the case study profile and assessment of two global companies, Alarmlogic and Amazon. An evaluative and thematical comparison and ranking will underscore the need to determine and compare the website functionalities of these two global companies. Globalization is a phenomenon worldwide that affects each individual, businesses and organizations, whether directly or indirectly. This paper supposits the argument for adaptation to globalization and website improvements, as benefits outweigh drawbacks for these two firms due to intense competition. To understand globalization as a phenomenon, Giddens (1991) defines globalization as "the intensification of social relations throughout the world, linking distant localities in such a way that local happenings are formed as a result of events that occur many miles away and vice versa”. According to Held, Mcgrew, Goldblatt & Perraton (1999), the four elements to justify globalization must address, extension, intensity, celerity and impact. We can perceive how the technical functionalities of these two companies can address the global challenges posed to these globalized companies.
Table of Contents
1. Introduction
2. Alarmlogic Profile
3. Functionality of Alarmlogic Website
3.1 Re-identify Functionalities
3.2 Ranking of Graphic System
3.3 Summary of Alarmlogic Case Exkurs
3.4 SEO Value-adding Recommendations
3.5 Management Information Dystems (MIS) Concepts
4. Amazon Profile
4.1 Site Functions of Amazon
4.2 Ranking and Changes
4.3 Graphic Design of Website
4.4 Summary of Amazon Case Exkurs
4.5 Search Engine Optimization and Added Values
4.6 Management Information Systems Concepts
Research Objectives and Core Themes
This paper examines and compares the technical functionalities of the websites of two global technological companies, Alarmlogic and Amazon, to understand how their digital presence addresses the challenges posed by globalization.
- Comparative analysis of website functionality and user interaction.
- Evaluation of electronic commerce features and payment integration.
- Assessment of graphic user-interface design and system performance.
- Strategic application of Search Engine Optimization (SEO) for business visibility.
- Implementation of Management Information Systems (MIS) to improve operational efficiency.
Excerpt from the Book
Functionality of Alarmlogic Website
It is necessary for Alarmlogic (alarmlogic.com.au), already with a website, to redevelop not just the existing contents, but to improve on the following functions
It is a simple website that is more of a one generation system from the 90’s. IT is basically information-based with little interaction. There is no list where products can be generated, however the product listings are shown on the website with little information about each individual product though. It does seem that only specialized people in the field will understand the products and their titles.
There is however no shopping basket or search engine optimization function in this website. Thus, there cannot be any real-time queries or purchases done online. This is purely a commercial website that is asynchronous (one-way). It is not workable in a 2-way interaction.
To get in contact with the customer or sales representatives there is an enquiry form outlet (http://www.alarmlogic.com.au/contact.htm). In order to get an added value reply, there is a requirement to fill in information about your own company details and data pertaining to the product requirements and needs, such as browse type, system, system type (CCTV, local monitor, alarms, remote controlled sensors etc.). Alternatively, if one does not want to go through the hassle of filling in a form, a simple email will also suffice.
Summary of Chapters
1. Introduction: Outlines the scope of the case study comparing Alarmlogic and Amazon and introduces the theoretical context of globalization.
2. Alarmlogic Profile: Provides an overview of the company, its establishment, and its primary business operations in the security systems industry.
3. Functionality of Alarmlogic Website: Critically evaluates the current state of Alarmlogic's web presence and offers recommendations based on SEO and MIS concepts.
4. Amazon Profile: Details Amazon's expansion as a multinational e-commerce leader and analyzes the functional and technical aspects of its platform.
Key Words
Functionality, Business to business, Technology, Website, Management Information Systems, SEO, Globalization, Electronic commerce, User-interface, Search engine optimization, Digital strategy, Web design, Information management, Online retailing, Customer interaction
Frequently Asked Questions
What is the fundamental purpose of this study?
The study aims to evaluate and compare the website functionalities of Alarmlogic and Amazon to understand how technological design impacts global business competitiveness.
What are the central themes discussed in the paper?
The paper focuses on website functionality, e-commerce integration, search engine optimization (SEO), management information systems (MIS), and graphic user-interface design.
What is the primary target or research inquiry?
The work seeks to determine how technological improvements and website features can help these specific firms address global challenges and enhance customer value.
Which scientific methods are employed?
The author uses a qualitative review and evaluative case study approach to analyze website structures, user interaction capabilities, and system efficiencies.
What is covered in the main body of the text?
The main body covers the company profiles for Alarmlogic and Amazon, assessments of their website functionalities, design critiques, and recommendations for strategic improvements.
Which keywords characterize this publication?
The publication is characterized by terms such as functionality, e-commerce, global business, website design, SEO, and information systems.
Why is the lack of interactivity a specific problem for the Alarmlogic website?
The lack of a shopping cart or community forums prevents real-time interaction and prevents customers from establishing opinions based on shared user experiences.
How is MIS used to add value to Amazon's operations?
MIS helps in capturing and processing orders, tracking inventory, and potentially integrating future technologies like ubiquitous computing to automate sales processes.
What is the main critique regarding Amazon's web design?
While third-generation in scope, the paper notes that Amazon's site can be slow due to the volume of hyperlinks and flash content, which may hinder navigation for users with lower-powered hardware.
- Arbeit zitieren
- Patrick Sim Puay-I (Autor:in), 1998, A Thematical Case Assesment of Private Technological Companies: Alarmlogic and Amazon. A Qualitative Review of the Technical Functionality within Global Delimitation, München, GRIN Verlag, https://www.grin.com/document/1555966
