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Designed in Germany, Assembled in Portugal: A nearshored German classic - The Teddy Bear


Essay, 2010

12 Pages, Grade: 1,7


Excerpt


Table of Contents

Situation & Complication until 2009 - Outscourcing to China

The current Solution - Nearshoring as Steiffs’ Global Strategy

Conclusion

Appendix

References

Declaration

Excerpt out of 12 pages

Details

Title
Designed in Germany, Assembled in Portugal: A nearshored German classic - The Teddy Bear
College
Leuphana Universität Lüneburg
Grade
1,7
Author
Year
2010
Pages
12
Catalog Number
V167040
ISBN (eBook)
9783640832705
ISBN (Book)
9783640833054
File size
1581 KB
Language
English
Keywords
Nearshoring, Steiff, Portugal, Globalization, Strategy, Porters Diamond
Quote paper
Susanne Handorf (Author), 2010, Designed in Germany, Assembled in Portugal: A nearshored German classic - The Teddy Bear, Munich, GRIN Verlag, https://www.grin.com/document/167040

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