Deutsche Bank is one of the leading international financial service providers.
With more than 95,000 employees, the bank serves more than 12 million
customers in more than 70 countries worldwide.
The home market of Deutsche Bank is Europe. A strong position in the European market is the basis for the global activities. Besides Germany, they are represented in Italy, Spain, France, Belgium, and Poland with there own branch networks.
They offer there customers a broad range of modern banking services. The Deutsche Bank is available to personal and private clients with an all-round service ranging form account-keeping as well as cash and securities investment advisory to asset management. They offer there corporate and institutional clients the full range of an international corporate and investment bank, from payments processing and corporate finance to support with IPOs and M&A advisory. In addition to that, they have a leading position in international foreign exchange, fixed-income and equities trading.
Inhaltsverzeichnis (Table of Contents)
- Introduction
- PART I.....
- Aim of the Deutsche Bank AG..
- PART II.....
- Identity of the Deutsche Bank
- The supervisor board
- Management structure
- Group Divisions
- Acquisition........
- Shareholders......
- Customers.....
- Staff
- Society
- Share price.......
- Internet gaining importance....
- Bibliography
Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)
The main objective of this text is to provide a comprehensive overview of Deutsche Bank AG, focusing on its history, current situation, and strategic alignment. It aims to demonstrate how the bank has consistently followed a clear strategy throughout its history and how its current position aligns with the strategic principles discussed in class.
- The history of Deutsche Bank AG from its founding in 1870 to 2001.
- The bank's strategic focus and its impact on its growth and development.
- The current organizational structure and management of Deutsche Bank AG.
- The challenges faced by Deutsche Bank AG in a globalized and increasingly competitive financial market.
- The bank's commitment to creating value for its shareholders, customers, employees, and society as a whole.
Zusammenfassung der Kapitel (Chapter Summaries)
- Introduction: This chapter provides an initial overview of Deutsche Bank AG, highlighting its position as a leading international financial services provider and emphasizing its commitment to serving customers worldwide. It also introduces the two main parts of the text: the historical overview (Part I) and the current situation analysis (Part II).
- PART I: This section focuses on the history of Deutsche Bank AG, tracing its development from its founding in 1870 to the year 2001. It highlights key milestones, such as the bank's expansion into foreign markets, its role in financing growth industries, and its successful navigations of challenging periods like the World War I recession and World War II.
- PART II: This section delves into the current situation of Deutsche Bank AG, examining its organizational structure, management, and key divisions. It also explores the bank's strategies for growth and expansion in a rapidly evolving financial landscape.
Schlüsselwörter (Keywords)
The main keywords and focus topics of this text include Deutsche Bank AG, financial services, international banking, history, strategic alignment, organizational structure, management, growth, expansion, globalization, and competition.
- Arbeit zitieren
- Andre Lampel (Autor:in), 2002, Case study: Deutsche Bank AG Group, München, GRIN Verlag, https://www.grin.com/document/18424
