Constituency Analysis - The Trayvon Martin Case

Essay , 2012 , 5 Pages , Grade: A

Communications - Public Relations, Advertising, Marketing, Social Media

1. NBC Network :
According to an April 5, 2012, article in the International Business Times, NBC left out some of the dispatcher’s questions so that Zimmerman’s 911 call proclaimed, "This guy looks like he's up to no good. He looks black." After a public outcry, NBC apologized for what they called an error in the production process.

Inhaltsverzeichnis (Table of Contents)

• NBC Network
• President Barack Obama
• Martin's Parents
• Neighborhood Watch Program
• Florida's Judicial System
• Sanford Police Department

Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)

This analysis aims to provide a nuanced understanding of the various actors and institutions involved in the Trayvon Martin case, examining their roles and the impact of the events on their respective reputations and public perception. The key themes explored include:

• Media Representation and Bias
• Race and Racial Justice in America
• The Role of Law Enforcement and the Judicial System
• The Impact of Public Opinion and Social Media on Legal Proceedings
• The Efficacy of Neighborhood Watch Programs

Zusammenfassung der Kapitel (Chapter Summaries)

• NBC Network: This chapter examines the role of NBC in the case, focusing on how their edited 911 call reporting negatively impacted their image as a trustworthy news source and contributed to the public perception of Zimmerman's guilt.
• President Barack Obama: This chapter analyzes Obama's public statements regarding the case, particularly his identification with Trayvon Martin and his black community, and its potential impact on the trial outcome.
• Martin's Parents: This chapter explores the actions taken by Trayvon Martin's parents, including their use of media and their involvement in the campaign against Zimmerman, and the potential consequences for their future.
• Neighborhood Watch Program: This chapter scrutinizes the effectiveness of neighborhood watch programs, highlighting the case of Zimmerman as a cautionary example of potential misuse of power and the need for improved training and regulations.
• Florida's Judicial System: This chapter critiques the Florida judicial system's handling of the case, specifically the initial lack of arrest and the subsequent response, highlighting public skepticism and the need for reevaluation of state statutes.
• Sanford Police Department: This chapter analyzes the Sanford Police Department's response to the shooting, including their investigation, the public criticism they faced, and the potential consequences for their future actions.

Schlüsselwörter (Keywords)

This analysis primarily focuses on the Trayvon Martin case, examining the roles of media, the legal system, and public opinion in shaping perceptions and influencing the course of justice. Key terms and concepts include: media bias, racial justice, law enforcement, self-defense, neighborhood watch programs, public perception, and the impact of social media on legal proceedings.

• College: Lindenwood University
• Grade: A
• Author: Romina Müller (Author)
• Publication Year: 2012
• Pages: 5
• Catalog Number: V194067
• ISBN (eBook): 9783656195115
• ISBN (Book): 9783656194897
• Language: English
• Tags: constituency, analysis, trayvon, martin, case