The FIFA World Cup (WC) is one of the biggest sports events worldwide and the right to host one of them is a highly sought-after. The reasons for that are not only the excitement of the event and the media exposure of the host nation but also the promise of lasting effects on the country´s economy. So, host nations and cities are expecting net gains from events like the FIFA WC (Bohlmann 2006). One important type of these possible effects is the attraction of tourists to the country (Allmers/Maennig 2009). This is especially the case for South Africa whose tourism industry is growing to a cornerstone of the SA economy and to one of the largest employers of the country (Rogerson 2009).
Prior to the WC numerous predictions about the actual effects on the economy and the tourism in special were developed (Allmers/Maennig 2009, Bohrmann 2006). Next to the direct effects respectively the tourists arriving during the world cup some studies also predict a legacy effect of the WC which increases the tourist arrivals afterwards (Fourie/Santana-Gallego 2010). Hence, this essay will analyze the actual effects of the FIFA WC 2010 on the South African tourism industry compared to the predictions during the event and afterwards.
The essay first outlines the importance of the tourism industry for the South African economy. Afterwards it takes a look at the research about the impacts of previous world cups and sports mega events in general before the direct effects of the world cup are examined and compared to the predictions. It is revealed that none of the partially very optimistic predictions could be reached. An analysis of the indirect or legacy effects of the world cup follows. Even if it is too early to measure long run effects it is shown that a strong effect on overseas tourism can be expected.
Inhaltsverzeichnis (Table of Contents)
- Introduction
- Importance of tourism for SA economy
- Experiences from previous FIFA WCS
- Direct Effects on SA tourism
- Indirect Effects on SA tourism
- Conclusion and Outlook
Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)
This essay aims to analyze the actual effects of the 2010 FIFA World Cup (WC) on the South African tourism industry, comparing them to predictions made both during and after the event.- The importance of the tourism industry to the South African economy
- The impact of previous FIFA WCs on the host countries' tourism industries
- The direct effects of the 2010 FIFA WC on South African tourism
- The indirect or legacy effects of the 2010 FIFA WC on South African tourism
- The potential for crowding-out effects and seasonality changes in South African tourism due to the WC
Zusammenfassung der Kapitel (Chapter Summaries)
- Introduction: This chapter provides an overview of the significance of the FIFA World Cup as a global sporting event and its potential economic impacts on host nations. It highlights the importance of tourism for the South African economy and the expectation of increased tourist arrivals due to the 2010 WC.
- Importance of tourism for SA economy: This chapter details the significant role of tourism in the South African economy, highlighting its contribution to GDP and employment. It discusses the country's comparative advantage in tourism based on its diverse attractions and the challenges posed by long travel distances for potential tourists.
- Experiences of previous FIFA WCS: This chapter examines the economic impacts of previous FIFA World Cups, focusing on the experiences of France in 1998, Japan and South Korea in 2002, and Germany in 2006. It discusses the challenges of isolating the specific effects of the tournament and the possibility of crowding-out effects. It also explores the potential long-term benefits, such as improved national image and the creation of iconic buildings.
Schlüsselwörter (Keywords)
This essay focuses on the economic impact of the 2010 FIFA World Cup on South African tourism. Key topics include the significance of tourism for the South African economy, comparisons to the experiences of previous FIFA WCs, the direct and indirect effects of the event, and the potential for crowding-out effects and seasonality changes in the tourism industry.- Quote paper
- Konrad Liebig (Author), 2011, The Impact of the FIFA WC on South African Tourism, Munich, GRIN Verlag, https://www.grin.com/document/201890