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Customer Value-Based Model

A due diligence concept out of the modern corporate finance world


Master's Thesis, 2005

37 Pages, Grade: 95% von 100%


Excerpt


Table of Contents

1) Background & Importance of Customer Value-Based Model

2) Main Objectives

3) Problem Statement

4) Introduction

5) The Discounted Cash Flow Method

6) The Shareholder Value Concept

7) Customer Lifetime Value Concept

8) Customer Equity Concept

9) Customer Value-Based Model

References

Excerpt out of 37 pages

Details

Title
Customer Value-Based Model
Subtitle
A due diligence concept out of the modern corporate finance world
College
HAN University of Applied Sciences  (Arnhem Business School)
Course
VWL - Finanzwissenschaft, Marketing
Grade
95% von 100%
Authors
Year
2005
Pages
37
Catalog Number
V210178
ISBN (eBook)
9783656380269
ISBN (Book)
9783656380580
File size
656 KB
Language
English
Notes
Die Note 95% wurde erstmalig von der Hochschule für eine Masterarbeit vergeben. "You are damn smart" lautete das Abschlusskommentar der Kommission. Die beiden Autoren aus Österreich und Deutschland erhielten ein Stipendium für den Master of International Business.
Keywords
corporate finance
Quote paper
Mag. (FH), MIB Gerald Boss (Author)Dipl.-Wirtsch.-Ing, MIB Hartwin Maas (Author), 2005, Customer Value-Based Model, Munich, GRIN Verlag, https://www.grin.com/document/210178

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