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Individual Website Analysis

Title: Individual Website Analysis

Term Paper , 2004 , 43 Pages , Grade: 1,3 (A)

Autor:in: Simone Weinert (Author)

Business economics - Offline Marketing and Online Marketing
Excerpt & Details   Look inside the ebook
Summary Excerpt Details

As the famous saying states: “Time is money”. That is especially true in our daily life. If people are looking for information or a special product on the web they are eager to find it quick and easy. If they need lots of time to figure out how to use a website, they conclude that it is not worth the time and they will leave this side. Because there is always another site in the web that can assure the information needed in shorter times.

According to that fact it is understandable that usability is an important factor for websites. Furthermore it is clear that “users experience the usability of a site before they have committed to using it and before they have spent any money on potential purchases.” So designing a good and usable website is not only a tool of competition, but also an investment into further purchases.

There are thousands of websites on the Internet wooing for the users to visit them. Some get plenty of guests while others are struggling around with just a handful of them. So what is good and what is bad about websites? To answer this this paper to analyzes several sites and give examples for each case. It aims at everybody working with website design.

Excerpt


Inhaltsverzeichnis (Table of Contents)

  • General design
    • Deutschland Tourismus: www.deutschland-tourismus.de
    • 40fieber: www.40fieber.com
    • Sunset Lounge: www.sunset-lounge.net
  • Functional design
    • Google: www.google.de
    • Auf nach MV: www.auf-nach-mv.de
    • Race cars: www.race-cars.com
  • Communication tools
    • Holzhausennetz: www.hh.fh-stralsund.de
    • Uboot: .uboot.de
    • Technoguide: www.technoguide.de
  • Organization of communities
    • Calypse: www.calypse.de
    • Ciao: www.ciao.com
    • Nbchat: www.nbchat.de
  • Payment functionalities
    • Esprit: www.esprit.de
    • Floridee: www.blumen-verschicken.de
    • Ryanair: www.ryanair.com

Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)

This paper aims to analyze several websites and provide examples for each case. The analysis focuses on five key areas: general design, functional design, communication tools, organization of communities, and payment functionalities. The author seeks to understand what makes a website successful and attract users.

  • The importance of usability and its impact on user experience and website success
  • The role of simplicity and clear structure in website design
  • The impact of website design elements on user engagement and conversion rates
  • The significance of effective communication tools and their influence on user interaction
  • The importance of a well-organized community and its potential to enhance website functionality

Zusammenfassung der Kapitel (Chapter Summaries)

  • General design: This chapter emphasizes the significance of first impressions and the need for well-structured, highly usable websites. The author discusses page layout, content presentation, and the importance of simplicity in achieving a clear and engaging user experience. The chapter also highlights the role of creativity and functionality in attracting and retaining users.
  • Functional design: This chapter focuses on the practical aspects of website design, exploring essential elements like navigation, search functionality, and accessibility. The author explores the importance of user-friendly features that facilitate easy navigation and interaction, leading to a positive user experience.
  • Communication tools: This chapter delves into the role of communication tools in enhancing website usability. It examines the effectiveness of various communication channels like forums, chat features, and social media integration, highlighting their impact on user engagement and interaction.
  • Organization of communities: This chapter examines the benefits of fostering online communities on websites. The author discusses the importance of creating a welcoming environment for users to connect, share information, and engage with each other, ultimately enhancing the overall website experience.

Schlüsselwörter (Keywords)

The primary keywords and focus topics of this text include website design, usability, user experience, website functionality, communication tools, community building, and payment functionalities. The paper examines how these elements contribute to creating successful websites that attract and engage users.

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Details

Title
Individual Website Analysis
College
Stralsund University of Applied Sciences  (Business Administration)
Grade
1,3 (A)
Author
Simone Weinert (Author)
Publication Year
2004
Pages
43
Catalog Number
V23761
ISBN (eBook)
9783638268134
ISBN (Book)
9783638713481
Language
English
Tags
Individual Website Analysis
Product Safety
GRIN Publishing GmbH
Quote paper
Simone Weinert (Author), 2004, Individual Website Analysis, Munich, GRIN Verlag, https://www.grin.com/document/23761
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