Abstract
When a foreigner is doing business in Spain, there are many cultural aspects to be aware of. Spain is a collectivist country, with emphasis on family and friends. Business structures are hierarchal and friendship is more important than experience when selecting new staff. The leadership style is autocratic, and the leader is treated with respect. The Spanish behaviour is informal, and being a moderately high context culture, non-verbal language is very loud. This paper is discussing the cultural dimensions and social and ethical issues in Spain. It continues to develop how to communicate effectively, followed by negotiating. The last parts talk about how to work in teams, and how to select expatriates for an assignment in Spain.
Inhaltsverzeichnis (Table of Contents)
- 1.0 Introduction
- 2.0 Cultural dimensions and the management of social and ethical issues
- 2.1 Regionalism
- 2.2 Attitude towards government
- 2.3 Business organisation and structure
- 2.4 Planning
- 3.0 Communicating in Spain
- 3.1 Barriers to communication
- 3.2 Non-verbal communication
- 4.0 Negotiating in Spain
- 4.1 In terms of protocol
- 4.2 How do we communicate?
- 5.0 Developing teams in Spain
- 5.1 The Spanish leader
- 5.2 Where do leaders come from?
- 5.3 Typical leader values
- 5.4 What Spanish leaders expect from their subordinates
- 5.5 How do Spanish leaders persuade?
- 5.6 How do you establish credibility?
- 5.7 Motivation strategies
- 6.0 Selection and repatriation of expatriates
- 6.1 Approaches to staffing
- 6.2 How to select the right person for the job
- 6.3 Repatriation of expatriates
- 7.0 Conclusion
Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)
This paper aims to provide a comprehensive understanding of the cultural dimensions and social and ethical issues present in Spain, specifically within the context of business. The paper explores various aspects of doing business in Spain, including communication, negotiation, team development, and the selection and repatriation of expatriates. The analysis focuses on how cultural nuances impact these business practices, providing insights for individuals seeking to navigate the Spanish business environment.
- Cultural Dimensions and Social and Ethical Issues in Spain
- Effective Communication Strategies in Spain
- Negotiation Techniques in the Spanish Context
- Team Development and Leadership in Spain
- Expatriate Selection and Repatriation in Spain
Zusammenfassung der Kapitel (Chapter Summaries)
The introductory chapter establishes the significance of understanding cultural differences when engaging in business in Spain. It highlights the collectivist nature of Spanish society, emphasizing family and friendship ties. The hierarchical structure within businesses and the importance of trust in interpersonal relationships are also emphasized.
Chapter 2 delves into the cultural dimensions that shape business practices in Spain. It explores regionalism, with a particular focus on Catalonia, Galicia, and the Basque Country. The chapter also discusses the attitude towards government, highlighting the importance of personal relationships and mutual obligations. In terms of business organization, the chapter examines the prevalence of family-owned companies and the impact of traditional management styles.
Schlüsselwörter (Keywords)
The primary keywords and concepts explored in this paper include cultural dimensions, social and ethical issues, communication, negotiation, team development, leadership, expatriate management, Spain, business culture, collectivism, hierarchy, regionalism, and intercultural communication.
- Quote paper
- MBA Hakime Isik-Vanelli (Author), 2003, How to do business in Spain - a guide, Munich, GRIN Verlag, https://www.grin.com/document/26492