Innovation by Individuals

A Review on Lead User Characteristics


Seminar Paper, 2012

21 Pages, Grade: 1,0


Excerpt


Table of Contents

List of Figures

1. Introduction
1.1 Problem Definition and Objectives
1.2 Course of Investigation

2. Capability
2.1 The Need for New Products
2.2 Being Ahead of the Market
2.3 Cognitive Learning Theory

3. Motivation
3.1 Industry and Product Category Level
3.1.1 Heterogeneity and Homogeneity of Needs
3.1.2 Intellectual Property
3.1.3 Innovation Costs
3.2 Individual Level
3.2.1 Benefit Expectations

4. Traits
4.1 Locus of Control
4.2 Innovativeness

5. Knowledge
5.1 Usage Experience
5.2 Product Environment-Related Knowledge
5.3 General Technical Knowledge

6. Creativity

7. Conclusion

References

Excerpt out of 21 pages

Details

Title
Innovation by Individuals
Subtitle
A Review on Lead User Characteristics
College
EBS European Business School gGmbH  (Strategy, Organization & Leadership)
Grade
1,0
Author
Year
2012
Pages
21
Catalog Number
V265187
ISBN (eBook)
9783656550358
ISBN (Book)
9783656548355
File size
662 KB
Language
English
Keywords
innovation, individuals, review, lead, user, characteristics
Quote paper
Philipp Back (Author), 2012, Innovation by Individuals, Munich, GRIN Verlag, https://www.grin.com/document/265187

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