Innovation is defined as the ‘introduction of new things or methods’ (Dictionary.com, 2009). It is also used by creative industries to create novel and exciting product and it is also a technique employed by creative sectors to improve interaction with audiences, consumers as well as each other sectors across all industries.
The ways in which innovation enhance and sometimes limit the creative industries were discussed at length at the Creative Capital Conference, held in Amsterdam in 2005. This event was organised by an initiative known as Knowledgeland, a ‘network of government, private sector, knowledge institutions and civil society to think about the consequences of the knowledge economy and how to respond to it as a society’ (Kennisland, n.d). Four main thematic areas were analysed at length, each representing focus points on how aspects of creative industry operations contribute to Creative Capital: Creative Crossovers, Creative Clusters, Creative Cities and Creative Public Domain. Using these four areas as a basis of analysis, it is the objective of this paper to demonstrate through examples how innovation is used to advance Creative Capital across the globe.
Firstly, it is fundamental to clearly define what innovation means to the creative industries and what exactly Creative Capital is.
Inhaltsverzeichnis (Table of Contents)
- Introduction
- The Role of Innovation in the Creative Industries
- What is Creative Capital?
Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)
This paper aims to demonstrate how innovation drives Creative Capital across the globe. It explores the interconnectedness of innovation and the creative industries, highlighting how creativity contributes to profitability, development, and productivity growth. Additionally, it aims to define Creative Capital and its impact on societies and creative businesses.
- The role of innovation in the creative industries and its impact on productivity
- The definition and components of Creative Capital
- The importance of Creative Capital for creative businesses and societies
- The interplay of technology, production, and user engagement in the creative industries
- The role of social, intellectual, and financial capital in driving Creative Capital
Zusammenfassung der Kapitel (Chapter Summaries)
- Introduction: This chapter defines innovation and its role in the creative industries, highlighting its importance in driving productivity growth. It also introduces the concept of Creative Capital and its significance in a global marketplace.
- The Role of Innovation in the Creative Industries: This chapter delves into the application of creativity within the creative industries, focusing on its role in achieving profitability and development. It highlights the interplay of technology, production, and user engagement in driving innovation and the rise of user-generated content.
- What is Creative Capital?: This chapter explores the concept of Creative Capital, defining it as the combined assets of society that foster innovation and creativity. It examines the various sectors that contribute to the creative industries and their role in generating wealth and job creation. It also discusses the social, intellectual, and financial capital that contribute to Creative Capital.
Schlüsselwörter (Keywords)
This paper focuses on the concepts of innovation, Creative Capital, and the creative industries. Key terms include: creativity, productivity growth, user-generated content, technology, production, social capital, intellectual capital, financial capital, and the impact of these factors on global societies and creative businesses.
- Quote paper
- Nick Birch (Author), 2009, Innovation in creative industries, Munich, GRIN Verlag, https://www.grin.com/document/269670
