Excerpt
Table of Contents
1. The foundation of the Alibaba Group
2. The Alibaba Group’s structure
2.1. E-commerce market places
2.2. E-commerce services
2.3. Adjacent markets
3. Alibaba’s impact on the ASEAN region and its growth strategy
4. Relevancy of Alibaba’s Initial Public Offering (IPO)
5. Impact on the overall economy
6. Strengths and weaknesses
7. Conclusion
8. Bibliography
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- Anonymous, 2014, The Alibaba Group and its impact on the world’s e-commerce, Munich, GRIN Verlag, https://www.grin.com/document/358818
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