This essay is concerned with the empirical question whether Corporate Social Responsibility of Multinational Companies has an impact on its financial performance. Currently, the widely spread debate about the importance of responsible and sustainable behavior of firms leads to different positions in the business world and requires explicit generally excepted answers. The multitude of already existing studies shows that it is almost impossible to find one commonly accepted definition and one perfectly fitting level of CSR. This study works out two widely accepted measures of CSR and its relation to financial performance in the context of a company´s reputation. The results of these studies show that a positive relation between social and environmental awareness and the accounting-based financial performance of a company do in fact exist. By using data from already analyzed meta-studies, the phenomenon can be explained by the importance of reputation in today´s business world.
Inhaltsverzeichnis (Table of Contents)
- Introduction
- Literature
- Theory
- Analysis
- Conclusion
- References
Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)
This essay investigates the relationship between corporate social responsibility (CSR) and corporate financial performance (CFP) in multinational companies. It explores whether a positive correlation exists, and how reputation plays a role in this relationship. The essay aims to provide insight into this complex topic by examining existing literature and analyzing empirical data from previous studies.
- The definition and measurement of CSR
- The role of reputation in corporate performance
- The impact of CSR on a company's financial performance
- The importance of sustainable business practices in today's globalized economy
- The correlation between social and environmental awareness and corporate financial performance
Zusammenfassung der Kapitel (Chapter Summaries)
- Introduction: This chapter introduces the debate surrounding the impact of CSR on corporate profit, highlighting the increasing prevalence of CSR among global companies and the various stakeholders demanding responsible business practices.
- Literature: This chapter delves into the challenges of defining and measuring CSR, providing an overview of existing definitions and discussing the historical development of CSR. It also explores the difficulties in defining and measuring CFP.
Schlüsselwörter (Keywords)
The key terms and concepts explored in this text include corporate social responsibility (CSR), corporate financial performance (CFP), reputation, sustainable development, stakeholder engagement, social and environmental awareness, globalization, and empirical research.
- Quote paper
- Catharina Kaiser (Author), 2014, Corporate Social Responsibility (CSR) of Multinational Companies. The Impact of CSR on Corporate Financial Performance, Munich, GRIN Verlag, https://www.grin.com/document/373431
