This assignment examines three topics of Strategic International Management. First, it describes international strategic approaches in order to explain international, multinational, transnational, and global strategic approaches. Then, the study will examine transnational strategy in detail. It will also present requirements and challenges for the implementation. Third, this assignment asks which challenges are to be faced for setting up international strategic alliances in China.
Inhaltsverzeichnis (Table of Contents)
- Introduction
- Implementation Challenges
- International Strategies
- International Strategy (or Home Replication Strategy)
- Multinational Strategy (or Localization Strategy)
- Global Strategy (or Global Standards Strategy)
- Transnational Strategy
- Microsoft's Strategy
- Transnational Strategy
- Local Differentiation vs. Global Integration
- Forces for Global Integration
- Forces for Local Responsiveness
- The Case of ITT
- Challenges when Implementing a Transnational Strategy
- Joint Ventures in China
- Introduction
- International Joint Ventures (IJVS)
- Challenges for setting up International Strategic Alliances in China
- Where to link the Value Chain
- Partner Selection
- Choosing the Type of Joint Venture
- Cultural Differences
- Public Regulations for Joint Ventures
- Negotiating the Agreement
- Alliance Structure
- Organizational Design
- Managing the Alliance
Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)
This assignment explores the strategic management of multinational enterprises (MNEs) within a globalized context. It examines different internationalization strategies and analyzes the implementation challenges associated with them. The focus is on transnational strategies and the role of joint ventures in China, highlighting the complexities of managing international strategic alliances.
- Internationalization Strategies and their Implementation Challenges
- Transnational Strategy and its Implementation in a Globalized Environment
- International Joint Ventures (IJVs) as a Strategy for Entering New Markets
- Challenges of Setting up Strategic Alliances in China
- Cultural and Regulatory Factors in International Business
Zusammenfassung der Kapitel (Chapter Summaries)
- Introduction: This chapter introduces the concept of internationalization and discusses the various challenges that MNEs face when implementing international strategies. It outlines the different international strategies commonly employed by firms.
- Transnational Strategy: This chapter delves into the complexities of transnational strategies, focusing on the tension between local differentiation and global integration. It analyzes the forces driving both global integration and local responsiveness and examines the challenges of implementing this strategy.
- Joint Ventures in China: This chapter explores the strategic importance of joint ventures in China, particularly for foreign companies entering the Chinese market. It examines the various challenges that firms encounter while establishing and managing IJVs in China, including partner selection, cultural differences, and regulatory considerations.
Schlüsselwörter (Keywords)
The main keywords and focus topics of this assignment are: internationalization, international strategies, transnational strategy, joint ventures, strategic alliances, China, global integration, local responsiveness, cultural differences, regulatory framework.
- Quote paper
- Anonymous,, 2017, Strategic International Management. International Strategic Approaches, Transnational Strategy, and Joint Ventures in China, Munich, GRIN Verlag, https://www.grin.com/document/376005
