Global Media Events and the Construction of National Identity. The 2006 Football World Cup in Germany

Term Paper , 2013 , 27 Pages , Grade: 1,0

Communications - Miscellaneous

This theoretically based paper will explore the relationship between the 2006 FIFA World Cup as a global media event, and the role of (tans-)national representations within this framework. What significance do forms of nationality have in the context of global, transnational media events? I would like to discuss this question by using the example of the construction of national identity through media discourse. Due to the limited extent of the paper, the focus will be on specifically selected studies with regard to constructing German national identity through national narratives and media coverage within the scope of the 2006 World Cup.

Inhaltsverzeichnis (Table of Contents)

• 1. Introduction
• 2. The 2006 FIFA World Cup
• 2.1 Framework of the Tournament
• 2.2 As a Global Media Event
• 2.2.1 Football and ‘Mediatization’
• 2.2.2 Theoretical Approaches and Characteristics
• 2.3 Constructing National Identity through Media Discourse
• 2.3.1 The Construction of German Identity and Pride in Media Coverage
• 3. Conclusion

Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)

This paper explores the relationship between the 2006 FIFA World Cup as a global media event and the construction of national identity through media discourse. Focusing on the example of Germany, it examines how national narratives and media coverage shaped the perception of German identity during the tournament. The paper seeks to understand the significance of nationality in the context of global, transnational media events, especially in the context of intensified globalization processes of media and communication.

• The role of the 2006 FIFA World Cup as a global media event
• The construction of national identity through media discourse
• The significance of nationality in global media events
• The influence of globalization on media and communication
• The use of theoretical approaches to understand media events

Zusammenfassung der Kapitel (Chapter Summaries)

• Chapter 1: Introduction

This chapter introduces the 2006 FIFA World Cup as a global media event and highlights its significance. It discusses the widespread media coverage and the emotional impact of the tournament, particularly on the host country, Germany. The chapter establishes the research question and outlines the paper's theoretical framework and scope, focusing on the construction of German national identity through media discourse.

• Chapter 2: The 2006 FIFA World Cup
• Chapter 2.1: Framework of the Tournament

This section provides a brief overview of the Football World Cup as a sporting event, highlighting its importance and global reach. It describes the tournament's organization and the significant economic impact it has on the host country.

• Chapter 2.2: As a Global Media Event
• Chapter 2.2.1: Football and ‘Mediatization’

This section explores the relationship between football and media, emphasizing the increasing 'mediatization' of the sport. It highlights how football has become a powerful tool for constructing and expressing national identities.

• Chapter 2.2.2: Theoretical Approaches and Characteristics

This section applies theoretical approaches to understanding media events, drawing on the work of Dayan and Katz. It analyzes the FIFA World Cup 2006 as a global media event, considering its key characteristics and its impact on audiences.

• Chapter 2.3: Constructing National Identity through Media Discourse
• Chapter 2.3.1: The Construction of German Identity and Pride in Media Coverage

This section delves into the construction of German national identity through media discourse during the 2006 World Cup. It examines how narratives and media coverage shaped the perception of German identity and explored the role of football in shaping national pride.

Schlüsselwörter (Keywords)

The paper focuses on the intersection of global media events, national identity, and media discourse. Key terms and concepts include: global media events, FIFA World Cup 2006, national identity, German identity, media coverage, media discourse, globalization, mediatization, and transnational communication.

• College: University of Bremen (Institut für historische Publizistik, Kommunikations- und Medienwissenschaft)
• Course: Transcultural Communication
• Grade: 1,0
• Author: Master of Arts Ann-Christin Westphal (Author)
• Publication Year: 2013
• Pages: 27
• Catalog Number: V381326
• ISBN (eBook): 9783668579460
• ISBN (Book): 9783668579477
• Language: English
• Tags: Transcultural Communicaton, National Identity, Medie Representation, Football World Cup, WM 2016, Media events