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The Barrier Factors of Seat Belt Use on Public Transport Services in Ethiopia

Titel: The Barrier Factors of Seat Belt Use on Public Transport Services in Ethiopia

Hausarbeit , 2018 , 14 Seiten

Autor:in: Desalegn Tesfaw Abate (Autor:in)

Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media
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Zusammenfassung Leseprobe Details

The objective of this study was to investigate the barrier factors of seat belt use on public transport services in selected city administration in Amhara region. This study used simple random sampling technique to select 223 samples whereas data was collected with the help of questionnaire and personal observation. In order to analyze data, descriptive statistics with the help of SPSS 16.0 version were used.

The findings of the study show that more than 83,5% of the drivers are using seat belt with different reasons. Furthermore, there is a significant relationship between perceived susceptibilityand severity of road traffic accident, perceived benefits of seat belt use and cues to action with seat belt use. On the other hand, drivers’ demographic factors have no significant relationship with seat belt use. Moreover, due to unavailability of functional seat belts, negligence of drivers, poor enforcement of laws on seat belt use, discomfort and lack of awareness on the importance of using seat belts are the major barrier factors that discourages drivers to use seat belt.

As a recommendation, the concerned government offices should develop and implement strong enforcement law and change the attitude of drivers to keep the life of drivers and passengers as well as the properties of the community.

Leseprobe


Table of Contents

1. Introduction

2. Statement of the Problem

3. Research Questions

4. Objectives of the Study

5. The Health Belief Model (HBM)

6. Seat belt use

7. Perceived Susceptibility to road traffic accident related injury or death

8. Perceived benefits of seat belt use

9. Perceived barriers to use seat belts

10. Cues to Use Seat Belts

11. Methodology of the Study

12. Research Result and Discussion

13. Conclusion

14. Recommendation

15. References

Objectives and Core Themes

This study aims to investigate the barrier factors influencing the use of seat belts among public transport drivers in selected city administrations within the Amhara region of Ethiopia, utilizing the Health Belief Model to analyze behavioral drivers and obstacles.

  • Analysis of sociodemographic factors in relation to seat belt usage.
  • Evaluation of perceived susceptibility and severity regarding road traffic accidents.
  • Identification of perceived benefits and barriers affecting driver behavior.
  • Assessment of cues to action that promote the use of seat belts.
  • Development of recommendations for improved enforcement and social marketing strategies.

Excerpt from the Book

Perceived barriers to use seat belts

Perceived barrier refers to individual’s opinons of the tangible and psychological costs of the advised action. Fhaner et al (1974) asked drivers in UAS why they did not wear seat belts. Reasons given varied from difficulty to unlock or fasten the belts, feeling of discomfort, restraint harming the driver’s image and providing in a sense of insecurity. Some respondents felt was wearing a seat belt might cause accidents because the driver might feel “too secure” and drive less carefully.

Chapter Summaries

Introduction: Provides a global perspective on seat belt usage rates and highlights the specific road safety challenges faced by Ethiopia.

Statement of the Problem: Discusses the responsibility of transport authorities in Ethiopia to ensure passenger safety and the underlying issue of driver reluctance to use seat belts.

Research Questions: Lists the specific inquiries regarding the correlation between driver demographics, health beliefs, and seat belt compliance.

Objectives of the Study: Outlines the primary goal of describing barrier factors for seat belt use in the Amhara region.

The Health Belief Model (HBM): Explains the theoretical framework used to understand human behavior and decision-making regarding health-related actions.

Seat belt use: Reviews existing literature on seat belt usage patterns globally and in various regional contexts.

Perceived Susceptibility to road traffic accident related injury or death: Examines how drivers' beliefs about the likelihood of accidents influence their safety habits.

Perceived benefits of seat belt use: Investigates the drivers' understanding of how seat belts effectively prevent injury or death during collisions.

Perceived barriers to use seat belts: Analyzes the practical and psychological obstacles that prevent drivers from utilizing seat belts.

Cues to Use Seat Belts: Discusses external triggers and reminders that motivate drivers to wear seat belts.

Methodology of the Study: Describes the descriptive research design, sampling techniques, and data collection tools employed in the study.

Research Result and Discussion: Presents the statistical analysis of survey data regarding driver demographics, HBM components, and usage patterns.

Conclusion: Summarizes the study's findings, noting that while many drivers recognize the benefits, significant barriers persist.

Recommendation: Offers actionable advice for government bodies to improve enforcement and initiate social marketing campaigns.

Keywords

Seat belt use, Health belief model, psychological factors, public transport, Ethiopia, traffic safety, perceived susceptibility, perceived severity, road accidents, social marketing, barrier factors, driver behavior, enforcement, Amhara region, safety belt.

Frequently Asked Questions

What is the core focus of this research?

The research investigates the barrier factors that discourage public transport drivers in Ethiopia from using seat belts, specifically within the Amhara regional state.

What are the primary thematic areas covered?

The study covers seat belt usage patterns, the application of the Health Belief Model, road safety perceptions, and the impact of enforcement and awareness on driver behavior.

What is the main research objective?

The objective is to describe the barriers to seat belt use and identify the relationship between psychological factors—such as perceived susceptibility, severity, and benefits—and the actual usage habits of drivers.

Which scientific methodology is employed?

The study employs a descriptive research design, utilizing a questionnaire and personal observation to collect data from 223 samples, analyzed through descriptive statistics and Pearson correlation coefficients.

What is addressed in the main body of the work?

The main body reviews the Health Belief Model components (susceptibility, severity, benefits, barriers, cues) and analyzes survey results to determine why drivers choose to use or avoid seat belts.

Which keywords best characterize this study?

Key terms include seat belt use, Health belief model, psychological factors, traffic safety, and barrier factors.

How do perceived barriers like "discomfort" affect the study's findings?

The study found that factors such as the unavailability of functional belts, driver negligence, poor law enforcement, and physical discomfort act as significant barriers to consistent seat belt usage.

What specific recommendation does the author make for the government?

The author recommends that the government shift focus from simple patrol assignments to intensive social marketing campaigns designed to change driver attitudes, alongside stricter enforcement of functional seat belt requirements.

Ende der Leseprobe aus 14 Seiten  - nach oben

Details

Titel
The Barrier Factors of Seat Belt Use on Public Transport Services in Ethiopia
Hochschule
Wollo University  (Business and Economics)
Veranstaltung
Marketing Management
Autor
Desalegn Tesfaw Abate (Autor:in)
Erscheinungsjahr
2018
Seiten
14
Katalognummer
V427507
ISBN (eBook)
9783668723511
ISBN (Buch)
9783668723528
Sprache
Englisch
Schlagworte
Barrier Factors Seat-Bealt Public Transport Security Vehicle Ethiopia Amhara City Bus
Produktsicherheit
GRIN Publishing GmbH
Arbeit zitieren
Desalegn Tesfaw Abate (Autor:in), 2018, The Barrier Factors of Seat Belt Use on Public Transport Services in Ethiopia, München, GRIN Verlag, https://www.grin.com/document/427507
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