Having favorable Attitude towards entrepreneurial activities are decisive in terms of accepting issues and challenges prevailed in entrepreneurship profession. This couldn’t be taken as micro issue. Basically the individual attitudes result in behavioral outcomes. So, there is optimum level of impact on becoming entrepreneurs by these attitudes. Observing, understanding, assessing and managing those entrepreneurial attitudes probably gives positive results. There are many factors such as management education system, mentors approaches, faculty sensitiveness towards entrepreneurship development, student’s socio-economic background, entrepreneur’s level of involvement and behavioral tendencies etc in the process of transforming a student into an entrepreneur. The prime interest of the research is to add knowledge in the field of ‘entrepreneurship development’ along with highlighting various informative findings, implementable suggestions, assisting students towards taking entrepreneurial activities by managing entrepreneurial attitude and to remain the study as a starting for further investigations in this arena. Hence, the present work is mainly focused on understanding and measuring the entrepreneurial attitude of management students, and to achieve maximum edge of progression as an successful entrepreneur.
Table of contents
1. Prologue
1. a. Entrepreneurship in India
1. b. Management Education Issues & Concerns
1. c. Management Education - Present Scenario
1. d. Significance of Entrepreneurship Education as Subject of Study
1. e. Role of Management Education Vs Attitude Orientation
1. f. Attitude
2. Research Methodology
2. a. Statement of the Problem
2. b. Need for the Study
2. c. Objectives of the study
2. d. Type of Research
2. e. Research Setting
2. f. Population of the study
2. g. Sample size determination
2. h. Sampling Technique
2. i. Sampling Procedure
2. j. Sampling Criteria
2. k. Period of the Study
2. l. Research Instrument
2. m. Data Collection
2. n. Data Collection Procedure
2. o. Scope of the Study
2. p. Limitations of the Study
2. q. Pre Testing of Questionnaire
2. r. Validity Testing of Questionnaire
2. s. Reliability Testing of Questionnaire
3. Discussion of Results
3. a. Impact of Management Education on Students Entrepreneurial Attitude Orientation
3. b. Impact of Faculty role on Students Entrepreneurial Attitude Orientation
3. c. Impact of Entrepreneurial Attitude Orientation on the Management Student’s Attitude towards Entrepreneurship
3. d. Influence of ‘Attitude towards Entrepreneurship’ factor on Management Students
3. e. Impact of Demographic Factors on Entrepreneurial Attitude
3. e.1. Analysis of Entrepreneurial Attitude Orientation based on Respondents Gender
3. e.2. Analysis of Entrepreneurial Attitude Orientation based on Respondents Age
3. e.3. Analysis of Entrepreneurial Attitude Orientation based on Respondents Marital Status
3. e.4. Analysis of Entrepreneurial Attitude Orientation based on Respondents Parents Employment Status
3. e.5. Analysis of Entrepreneurial Attitude Orientation based on Respondents Family Annual Income
3. e.6. Analysis of Entrepreneurial Attitude Orientation based on Respondents Level of Study
3. e.7. Analysis of Entrepreneurial Attitude Orientation based on Respondents Residential Status
3. f. Impact of Demographics on students Attitude towards Entrepreneurship
3. f.1. Analysis of Attitude towards Entrepreneurship based on Respondents Gender
3. f.2. Analysis of Attitude towards Entrepreneurship based on Respondents Age
3. f.3. Analysis of Attitude towards Entrepreneurship based on Respondents Marital Status
3. f.4. Analysis of Attitude towards Entrepreneurship based on Respondents Parents Employment Status
3. f.5. Analysis of Attitude towards Entrepreneurship based on Respondents Family Annual Income
3. f.6. Analysis of Attitude towards Entrepreneurship based on Respondents Level of Study
3. f.7. Analysis of Attitude towards Entrepreneurship based on Respondents Residential Status
4. Findings, Recommendations & Conclusion
4.1. Findings of the Study
4.2. Recommendations
4.3. Conclusion
5. Research Contribution
6. Scope for Further Research
Research Objectives and Themes
This doctoral dissertation aims to investigate the entrepreneurial attitude of management students in the YSR District of India, specifically evaluating how management education and faculty involvement influence students' transition into entrepreneurship. The study seeks to address critical issues regarding the effectiveness of current management education in fostering an entrepreneurial mindset among graduates.
- Impact of management education on entrepreneurial attitude orientation.
- Role of teaching faculty in promoting entrepreneurial transformation.
- Influence of demographics on students' attitudes towards entrepreneurship.
- Assessment of entrepreneurial behavioral intentions among management students.
- Evaluation of the effectiveness of the current management curriculum.
Auszug aus dem Buch
1. f. Attitude
The term Attitude derived from the latin word ‘aptus’ means a subjective or mental preparation for action. Attitude means a pattern of thinking or feeling about something. It indicates the inner beliefs of an individual towards environment. Attitude also reflects the outward and visible human beliefs. Attitudes decide the individual way of observing, receiving, thinking and doing towards particular phenomenon. Attitude may have a tendency to respond positively or negatively to an object say person or group or environment etc. These are learned predisposition to respond in a consistently favorable or unfavorable manner. Attitudes are learnt, they are dynamic with experience of the stimulus objects. Attitude influences the behaviors of the individuals, in fact they affects action more than knowledge. Positive attitudes specifically place an enthusiastic environment and it makes the individuals to work efficiently and to tackle the things in a right spirit. Negative attitudes create disinterest and may cause for the major destructions in the individual’s environment. Attitudes are not inherent characteristics, because they appear due to a person’s degree of adoption through social interaction. Attitudes can be used to understand and judge the person’s behavior at different situations. Attitude is an inner part of individual feelings and emotions. Individual actions are guided and directed by this attitude. Attitude has two basic features namely one is valance (it can be positive or negative representing favorable of unfavorable) and another is intensity (strength and weakness depending upon variance from high to low degree). Attitude is typical term which has no single meaning justification and definition to explain its complete nature. However, Encyclopedia Britannica defined the term ‘Attitude’ as does not have any precise technical meaning when used to describe human beings psychologically.
Summary of Chapters
1. Prologue: Explores the role of entrepreneurship in India's growth, current issues in management education, and the fundamental definition of attitude.
2. Research Methodology: Details the research design, data collection instruments, sampling techniques (disproportionate stratified random sampling), and validity/reliability testing of the questionnaire.
3. Discussion of Results: Presents an in-depth statistical analysis of how management education, faculty roles, and demographic factors influence the entrepreneurial attitudes of management students.
4. Findings, Recommendations & Conclusion: Summarizes the study's conclusions, noting that current educational efforts have minimal impact, and provides actionable recommendations for curriculum reform and institutional development.
5. Research Contribution: Outlines the practical value of the research for students, the teaching fraternity, and educational institutions in India.
6. Scope for Further Research: Suggests potential future study areas, including personality traits and perceptional obstructions in entrepreneurship.
Keywords
Entrepreneurship, Management Education, Entrepreneurial Attitude, Attitude Orientation, Student Development, Teaching Faculty, India, YSR District, Behavioral Intentions, Curriculum, Self-Employment, Research Methodology, Entrepreneurial Transformation, Demographic Factors, Academic Impact.
Frequently Asked Questions
What is the core focus of this dissertation?
The research focuses on analyzing the impact of management education and teaching faculty on the entrepreneurial attitudes of management students in the YSR District of India.
What are the central thematic areas?
The study centers on entrepreneurial attitude orientation (EAO), the effectiveness of management curricula, faculty roles in mentorship, and demographic influences on career intentions.
What is the primary research objective?
The goal is to determine whether current management education programs effectively transform students into entrepreneurs and to identify the factors influencing this entrepreneurial attitude.
Which scientific methodology was applied?
The study utilized a quantitative, descriptive approach, incorporating structured questionnaires, statistical tests (T-tests, ANOVA, Spearman Correlation), and linear regression analysis.
What is covered in the main discussion?
The main part covers the relational and comparative analysis of survey results, examining factors like innovation, self-esteem, achievement, and personal control in the context of entrepreneurship.
Which keywords characterize this work?
Keywords include Entrepreneurship, Management Education, Entrepreneurial Attitude, and Student Development, among others, reflecting the interdisciplinary approach.
How does the research define the "Management Teaching Faculty Role"?
The study defines this role through factors such as mentorship, providing entrepreneurial guidance, encouraging innovative projects, and bridging the gap between theory and practical business applications.
Why were only final-year students selected for the study?
Final-year students were chosen because they have a deeper understanding of management concepts and have completed sufficient coursework to form an educated opinion on entrepreneurship compared to first-year students.
What is the main conclusion regarding management education's influence?
The research concludes that current management education in the studied region has a surprisingly minimal or inconsequential impact on fostering an entrepreneurial attitude among students.
What recommendations does the author provide for institutions?
The author recommends re-engineering curricula to be more industry-oriented, establishing entrepreneurial development cells, and focusing more on practical entrepreneurial skill development rather than purely quantitative methods.
- Arbeit zitieren
- Dr Viswanath Juturu (Autor:in), 2016, Impressions of Entrepreneurial Attitude on Entrepreneurial Progression, München, GRIN Verlag, https://www.grin.com/document/432588
