Definition and analysis of the market for the Apple Watch


Elaboration, 2016

15 Pages, Grade: 1,3


Excerpt


LIST OF CONTENTS

1. INTRODUCTION

2. DESCRIPTION OF THE COMPANY AND THE PRODUCT
2.1. Company
2.2. Product
3. MARKET DEFINITION AND POSITIONING
3.1. Customer
3.2. Competitors

4. EXTERNAL ANALYSIS (PEST TOOL. OPORTUNITIES AND THREADS)
4.1. PEST Analysis
Political
Economic
Socio-cultural
Technological
4.2. Opportunities
4.3. Threads

5. INTERNAL ANALYSIS (STRENGTHS & WEAKNESSES)
5.1. Strengths
5.2. Weaknesses

6. CONCLUSIONS

7. REFERENCES

8. INTERNET REFERENCES

Excerpt out of 15 pages

Details

Title
Definition and analysis of the market for the Apple Watch
College
University of Applied Sciences Essen
Course
Master of Business Administration
Grade
1,3
Author
Year
2016
Pages
15
Catalog Number
V437675
ISBN (eBook)
9783668784956
ISBN (Book)
9783668784963
Language
English
Keywords
apple, apple watch, smart watch, weareables, market analysis
Quote paper
Santiago Mas (Author), 2016, Definition and analysis of the market for the Apple Watch, Munich, GRIN Verlag, https://www.grin.com/document/437675

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