Marketing in the Times of Social Media


Essay, 2016

9 Pages


Abstract or Introduction

The essay is written to analyze and investigate the statement of Marketing as thought as Practice, Knowledge and Orientation in which marketers must reconcile and manage in this contemporary era of consumerism and social media influences. The essay is divided into two chapters, describing the context of past and present marketing over the world.

Details

Title
Marketing in the Times of Social Media
College
Monash University Melbourne
Course
Marketing
Author
Year
2016
Pages
9
Catalog Number
V448775
ISBN (eBook)
9783668836808
ISBN (Book)
9783668836815
Language
English
Keywords
marketing, times, social, media
Quote paper
Foland Assignment (Author), 2016, Marketing in the Times of Social Media, Munich, GRIN Verlag, https://www.grin.com/document/448775

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