Abstract or Introduction
The essay is written to analyze and investigate the statement of Marketing as thought as Practice, Knowledge and Orientation in which marketers must reconcile and manage in this contemporary era of consumerism and social media influences. The essay is divided into two chapters, describing the context of past and present marketing over the world.
- Quote paper
- Foland Assignment (Author), 2016, Marketing in the Times of Social Media, Munich, GRIN Verlag, https://www.grin.com/document/448775