This is a consulting report to identify the possibility of the company SAR Health Services (SARHS) to distribute their diagnostic medical equipment in the medical sector in Europe, which they produce in Switzerland, and additionally get a foothold in the Asian market. Their possibility will be analyzed using a consulting cycle. Furthermore, the operating costs are to be reduced and production facilities are to be merged with office infrastructure, which includes a mass dismissal of 5 to 8% of the 3000 employees.
In addition, a sustainable approach is introduced in order to save further costs. The research mainly concentrates on the strategy and the change management and how this affects aspects like motivation, loyalty and performance of the work force and of management of the organization.
Inhaltsverzeichnis (Table of Contents)
- Introduction
- Identification of the important factors & perspectives
- Vision, mission and risk
- Financial perspective
- Customer perspective
- Internal perspective
- Learning and Innovation perspective
- Management approach
- Strategy development
- Risk Rumors
- Risk-EG & CSR not balanced
- Risk-relocation
- Risk-mass dismissal
- Risk decrees CO footprint
- Risk - matrix organization
- Change management & learnings
- References
Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)
This consulting report aims to analyze the feasibility of SAR Health Services (SARHS) expanding its distribution of medical equipment into the European market and establishing a presence in Asia. It also seeks to optimize operational costs by merging production facilities and reducing the workforce, while incorporating a sustainable approach. The research focuses on the strategic implications and the impact of change management on workforce motivation, loyalty, and performance, as well as organizational management.
- The challenges and opportunities of expanding into new markets (Europe and Asia)
- The impact of cost optimization measures on workforce motivation, loyalty, and performance
- The implementation of a sustainable approach to reduce operational costs
- The role of change management in ensuring successful implementation of the new strategy
- The importance of communication and transparency throughout the change process
Zusammenfassung der Kapitel (Chapter Summaries)
- Introduction: This chapter outlines the objectives of the report, which is to analyze the feasibility of SARHS's new strategy, encompassing market expansion, cost optimization, and sustainable practices. It introduces the consulting cycle used for this project and the role of the third-party consultant as Project Manager. Additionally, it highlights the previous unsuccessful restructuring efforts and their negative impact on employee morale.
- Identification of the important factors & perspectives: This chapter identifies the crucial factors and perspectives that need to be considered for the successful implementation of SARHS's strategy. These include Vision & Mission, Financial perspective, Customer perspective, Internal perspective, and Learning and Innovation perspective. Each of these perspectives is further examined in terms of its purpose and implications for the overall strategy.
- Management approach: This chapter explores the management approach necessary to address the identified factors and perspectives. It discusses the importance of a systematic approach to streamline processes and build a robust information system. The chapter also emphasizes the need for open communication and transparency to involve stakeholders in the change process and build trust.
- Strategy development: This chapter delves into the development of the new strategy and its potential risks. It focuses on risks associated with rumors, imbalance in ethical guidelines and corporate social responsibility, relocation, mass dismissal, decreasing carbon footprint, and matrix organization.
- Change management & learnings: This chapter discusses the role of change management in ensuring successful implementation of the new strategy. It explores the importance of communicating the strategy clearly and transparently, involving employees in the change process, and addressing their concerns. The chapter also emphasizes the importance of creating a positive and supportive environment that fosters motivation and commitment.
Schlüsselwörter (Keywords)
The primary keywords and topics of this report encompass strategic management, change management, organizational performance, workforce motivation, cost optimization, sustainable practices, market expansion, and stakeholder engagement. The report delves into key themes such as implementing a balanced scorecard, incorporating ethical guidelines and corporate social responsibility (EG & CSR), building a strong information system, and creating a transparent and collaborative communication strategy.
- Quote paper
- Patrick Wiget (Author), 2020, Change Management in a HR context. An example of SAR Health Services, Munich, GRIN Verlag, https://www.grin.com/document/989664
