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Impacts of Virtual Reality on the Psychology of Users and its Implementation in Brand Communication. VR as the Future of Advertising?
Autor:in:
Kaan Saracoglu (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
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Master's Thesis , 2021 , Grade: 1,0
Price:
US$ 41.99
The Strong Potential of Augmented Reality for Experiential Marketing
An Empirical Examination of the Impact of Augmented Reality Brand Experiences on Consumer-Brand Relationships
Autor:in:
Simon Hörtreiter (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
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Bachelor Thesis , 2020 , Grade: 1,0
Price:
US$ 36.99