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Die Nutzertypologie nach Schanze und Kammer und die Sinus-Milieus® im Vergleich: Helfen diese Modelle dabei, den Mediennutzer zu verstehen?
Autor:in:
Silke Maria Welteroth (Author)
Subject:
Communications - Theories, Models, Terms and Definitions
Category:
Term Paper , 2004 , Grade: 1,3
Price:
US$ 15.99
