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Publication Year


Results for » celebrity endorsement «  (429 results)

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  • Celebrity endorsement. Chancen und Risiken der Testimonialwerbung für Unternehmen
    Title: Celebrity endorsement. Chancen und Risiken der Testimonialwerbung für Unternehmen
    Autor:in: Marcus Haeckel (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Term Paper (Advanced seminar) , 2012 , Grade: 1,7
    Price: US$ 18.99
  • Der Einsatz von Celebrity Endorsement bei innovativen Konsumgütern
    Title: Der Einsatz von Celebrity Endorsement bei innovativen Konsumgütern
    Autor:in: Claudia Michelbach (Author)
    Subject: Economics - Innovation economics
    Category: Bachelor Thesis , 2012 , Grade: 1,3
    Price: US$ 20.99
  • Celebrity Endorsement. Why do consumers like celebrity endorsers?
    Title: Celebrity Endorsement. Why do consumers like celebrity endorsers?
    Autor:in: BA Marketing Katrin Neubauer (Author)
    Subject: Communications - Public Relations, Advertising, Marketing, Social Media
    Category: Bachelor Thesis , 2008 , Grade: 1,0
    Price: US$ 41.99
  • Celebrity Endorsement: Die Auswirkungen von Skandalen und Fehltritten
    Title: Celebrity Endorsement: Die Auswirkungen von Skandalen und Fehltritten
    Autor:in: Isabelle Köhler (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Bachelor Thesis , 2012 , Grade: 1,0
    Price: US$ 31.99
  • International Celebrity Endorsement in the case of l'Oréal
    Title: International Celebrity Endorsement in the case of l'Oréal
    Autor:in: Sabrina Hoffstädte (Author)
    Subject: Communications - Public Relations, Advertising, Marketing, Social Media
    Category: Essay , 2007 , Grade: 1,0
    Price: US$ 14.99
  • Celebrity Endorsement in Advertising - Do Celebrities Promise Something Wrong?
    An Ethical Analysis
    Title: Celebrity Endorsement in Advertising - Do Celebrities Promise Something Wrong?
    Autor:in: Romina Müller (Author)
    Subject: Communications - Ethics in the Media
    Category: Essay , 2011 , Grade: 90/96
    Price: US$ 6.99
  • The Influence of Celebrity Endorsements on the Buying Intension of Young Consumers in India
    Title: The Influence of Celebrity Endorsements on the Buying Intension of Young Consumers in India
    Autor:in: Dr. Kunal Gaurav (Author), Priyanka Kumari (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Project Report , 2017 , Grade: A+
    Price: US$ 32.99
  • Erfolgsfaktoren des Celebrity Endorsements
    Ein Literatur-Review
    Title: Erfolgsfaktoren des Celebrity Endorsements
    Autor:in: Jessica Loos (Author)
    Subject: Communications - Public Relations, Advertising, Marketing, Social Media
    Category: Seminar Paper , 2018 , Grade: 1,0
    Price: US$ 16.99
  • Celebrity Endorsements: Theoretical Explanations of Meaning Transfer - and Schema-based-Models - Recent Developments
    Title: Celebrity Endorsements: Theoretical Explanations of Meaning Transfer - and Schema-based-Models - Recent Developments
    Autor:in: Matthias Röderstein (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Seminar Paper , 2005 , Grade: 1,3
    Price: US$ 18.99
  • Testimonialwerbung und der Einsatz von Sportstars
    Title: Testimonialwerbung und der Einsatz von Sportstars
    Autor:in: Emanuel Lasser (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Bachelor Thesis , 2018 , Grade: 2,00
    Price: US$ 17.99
  • Celebrity crisis management strategies
    Dealing with the spotlight when you are already in it
    Title: Celebrity crisis management strategies
    Autor:in: Nick Birch (Author)
    Subject: Sociology - Media, Art, Music
    Category: Essay , 2009 , Grade: 1.1
    Price: US$ 14.99
  • Standardsetting und Endorsement-Prozess in Europa
    Title: Standardsetting und Endorsement-Prozess in Europa
    Autor:in: Leonard Sträter (Author)
    Subject: Business economics - Accounting and Taxes
    Category: Term Paper , 2011
    Price: US$ 0.99
  • The Medial Portrayal of Celebrities via Tabloids and Social Media. The Portrayal of a True Celebrity Self
    Title: The Medial Portrayal of Celebrities via Tabloids and Social Media. The Portrayal of a True Celebrity Self
    Autor:in: Max Häussler (Author)
    Subject: Communications - Journalism, Journalism Professions
    Category: Bachelor Thesis , 2022 , Grade: 1,7
    Price: US$ 20.99
  • "Byromania". Byron's Struggle With Celebrity
    The Years 1812-1816
    Title: "Byromania". Byron's Struggle With Celebrity
    Autor:in: Janina Madlener (Author)
    Subject: English Language and Literature Studies - Literature
    Category: Term Paper , 2015 , Grade: 1.0
    Price: US$ 16.99
  • Celebrity Werbung: Prominente als Markenbotschafter eines Unternehmens
    Title: Celebrity Werbung: Prominente als Markenbotschafter eines Unternehmens
    Autor:in: Lisa Eiersebner (Author)
    Subject: Communications - Public Relations, Advertising, Marketing, Social Media
    Category: Bachelor Thesis , 2010 , Grade: 1
    Price: US$ 31.99
  • Shadow Endorsement in der Automobilindustrie
    Entwicklung eines identitätsorientierten Markentools zur Strukturierung von Markenportfolios
    Title: Shadow Endorsement in der Automobilindustrie
    Autor:in: Master of Arts (M.A.) Philipp Kozielski (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2013 , Grade: 1,5
    Price: US$ 33.99
  • IAS 39 (revised 2004): Probleme des Endorsement im Rahmen des Komitologieverfahrens
    Title: IAS 39 (revised 2004): Probleme des Endorsement im Rahmen des Komitologieverfahrens
    Autor:in: Marc Jeschonneck (Author)
    Subject: Business economics - Accounting and Taxes
    Category: Seminar Paper , 2004 , Grade: 2,0
    Price: US$ 16.99
  • Einsatz von Celebrity Influencern im Social Media Marketing
    Title: Einsatz von Celebrity Influencern im Social Media Marketing
    Autor:in: Niklas Ferreira Marques (Author)
    Subject: Communications - Public Relations, Advertising, Marketing, Social Media
    Category: Seminar Paper , 2022 , Grade: 1,3
    Price: US$ 16.99
  • Athlete Endorsement as a Marketing Strategy. Nike and Michael Jordan
    Title: Athlete Endorsement as a Marketing Strategy. Nike and Michael Jordan
    Autor:in: Virginia Masár (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Bachelor Thesis , 2014 , Grade: 95%
    Price: US$ 20.99
  • Celebrity Marketing am Beispiel "L'Oréal". Vergleich Deutschland und China
    Title: Celebrity Marketing am Beispiel "L'Oréal". Vergleich Deutschland und China
    Autor:in: Stephan Wisniewski (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Term Paper , 2014 , Grade: 1,3
    Price: US$ 16.99
  • High Price. Art between the Market and Celebrity Culture
    In English and German
    Title: High Price. Art between the Market and Celebrity Culture
    Autor:in: Lisa Schulz (Author)
    Subject: Philosophy - Miscellaneous
    Category: Essay , 2017 , Grade: 1.0
    Price: US$ 16.99
  • Celebrity Marketing. Chancen und Risiken beim Einsatz von Prominenten in der Werbung
    Title: Celebrity Marketing. Chancen und Risiken beim Einsatz von Prominenten in der Werbung
    Autor:in: Tobias Schmidt (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Seminar Paper , 2006 , Grade: 1,8
    Price: US$ 17.99
  • Authentizitätskonstruktionen bei YouTube-Celebrities
    Title: Authentizitätskonstruktionen bei YouTube-Celebrities
    Autor:in: Katja Spangler (Author)
    Subject: Communications - Multimedia, Internet, New Technologies
    Category: Master's Thesis , 2017 , Grade: 1,0
    Price: US$ 39.99
  • Celebrity Scandals and their Impact on Brand Image: A Study among Young Consumers
    A Theoretical and Empirical Investigation
    Title: Celebrity Scandals and their Impact on Brand Image: A Study among Young Consumers
    Autor:in: Raphael Städtler (Author)
    Subject: Communications - Public Relations, Advertising, Marketing, Social Media
    Category: Master's Thesis , 2010
    Price: US$ 40.99
  • Celebration of Christmas in Ireland. Food and Traditions
    A brief Overview
    Title: Celebration of Christmas in Ireland. Food and Traditions
    Autor:in: Emily Herkner (Author)
    Subject: Cultural Studies - European Studies
    Category: Seminar Paper , 2020 , Grade: 2,0
    Price: US$ 6.99
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