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Academic texts about switching costs
2 publications
Evaluating the effect of switching barriers in the Ghanian mobile telecommunication industry
Autor:in:
Luc Olou (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2014 88 Pages
Catalog Number:
278845
Price:
US$ 0.99
The impact of multi-vendor loyalty programs on the consumers' online purchase process
An investigation based on Payback
Autor:in:
M.Sc. Vanessa Ostertag (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2014 20 Pages , Grade: 1.3
Catalog Number:
450749
Price:
US$ 18.99
