E-Commerce with Amazon. Helpful Measures for Achieving Successful Commerce and Increasing Reach


Hausarbeit, 2021

21 Seiten, Note: 2,3


Leseprobe


Table of contents

Table of Figures

List of abbreviations

1. Introduction
1.1 Objective of this term paper
1.2 Structure of the term paper

2. The definition and role of e-commerce
2.1 The definition of e-business
2.2 E-commerce classification

3. The definition and history of Amazon

4. The development, conditions and the shipping fees of the marketplace on Amazon

5. Measures for greater reach on Amazon as well as successful commerce
5.1 The role of the product detail page and Retail Readiness
5.2 The requirements for the title on the detail page and its implications
5.3 Visual attention
5.4 The influence of videos on customers
5.5 Bullet points as a decisive building block for success on Amazon
5.6 Keywords

6. Conclusion

Bibliography

Ende der Leseprobe aus 21 Seiten

Details

Titel
E-Commerce with Amazon. Helpful Measures for Achieving Successful Commerce and Increasing Reach
Hochschule
FOM Essen, Hochschule für Oekonomie & Management gemeinnützige GmbH, Hochschulleitung Essen früher Fachhochschule
Note
2,3
Autor
Jahr
2021
Seiten
21
Katalognummer
V1191854
ISBN (eBook)
9783346632432
ISBN (Buch)
9783346632449
Sprache
Englisch
Schlagworte
e-commerce, amazon, helpful, measures, achieving, successful, commerce, increasing, reach
Arbeit zitieren
Anastazia Spajic (Autor:in), 2021, E-Commerce with Amazon. Helpful Measures for Achieving Successful Commerce and Increasing Reach, München, GRIN Verlag, https://www.grin.com/document/1191854

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