E-Commerce with Amazon. Helpful Measures for Achieving Successful Commerce and Increasing Reach


Dossier / Travail, 2021

21 Pages, Note: 2,3


Extrait


Table of contents

Table of Figures

List of abbreviations

1. Introduction
1.1 Objective of this term paper
1.2 Structure of the term paper

2. The definition and role of e-commerce
2.1 The definition of e-business
2.2 E-commerce classification

3. The definition and history of Amazon

4. The development, conditions and the shipping fees of the marketplace on Amazon

5. Measures for greater reach on Amazon as well as successful commerce
5.1 The role of the product detail page and Retail Readiness
5.2 The requirements for the title on the detail page and its implications
5.3 Visual attention
5.4 The influence of videos on customers
5.5 Bullet points as a decisive building block for success on Amazon
5.6 Keywords

6. Conclusion

Bibliography

Fin de l'extrait de 21 pages

Résumé des informations

Titre
E-Commerce with Amazon. Helpful Measures for Achieving Successful Commerce and Increasing Reach
Université
University of Applied Sciences Essen
Note
2,3
Auteur
Année
2021
Pages
21
N° de catalogue
V1191854
ISBN (ebook)
9783346632432
ISBN (Livre)
9783346632449
Langue
anglais
Mots clés
e-commerce, amazon, helpful, measures, achieving, successful, commerce, increasing, reach
Citation du texte
Anastazia Spajic (Auteur), 2021, E-Commerce with Amazon. Helpful Measures for Achieving Successful Commerce and Increasing Reach, Munich, GRIN Verlag, https://www.grin.com/document/1191854

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