This study highlights a method that enables common man and global manager alike to effectively manage gobal diversity in any shape or form of any scale or type. The first part is in French and the second in English.
Inhaltsverzeichnis (Table of Contents)
- Reviewing The Culture Issue For Effective International Management
- A Bilingual Study in French and English
- La Question Culturelle Globale – Fût-Elle Bien Posée?
- Une Étude Bilingue Française-Anglaise
Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)
The primary objective of this bilingual study is to re-evaluate the concept of "culture" as it relates to effective international management. The author argues that existing approaches to intercultural management are often limited by their focus on the familiar and fail to adequately address the complex challenges posed by globalization. This work explores the need for a more holistic and nuanced understanding of culture, recognizing its multifaceted nature and its dynamic interaction with globalization.
- The Limitations of Traditional Intercultural Management Approaches
- The Importance of a Holistic and Nuanced Understanding of Culture
- The Impact of Globalization on Cultural Diversity
- The Need for a More Comprehensive Approach to Cultural Management
- The Role of Transcultural Competence in International Management
Zusammenfassung der Kapitel (Chapter Summaries)
The text opens with a parable illustrating the tendency of intercultural research to focus on the known rather than exploring new horizons. This sets the stage for the author's critique of traditional intercultural management approaches, which he argues are often incomplete and fail to account for the complexities of cultural interaction in a globalized world. The work then delves into the multifaceted nature of culture and its dynamic relationship with globalization, highlighting the need for a more comprehensive understanding of cultural management. The author emphasizes the importance of transcultural competence as a critical element in navigating the challenges of intercultural interactions within globalized business contexts.
Schlüsselwörter (Keywords)
This study focuses on key concepts such as intercultural management, transcultural competence, globalization, cultural diversity, and the challenges of effective communication and collaboration in a globalized world. The author explores the limitations of traditional approaches to intercultural management and advocates for a more holistic and nuanced understanding of culture. He emphasizes the importance of transcending cultural boundaries and fostering a deeper understanding of cultural differences to achieve successful international management practices.
- Quote paper
- D.E.A./UNIV. PARIS I Gebhard Deissler (Author), 2011, Reviewing The Culture Issue For Effective International Management – A Bilingual Study in French and English, Munich, GRIN Verlag, https://www.grin.com/document/179861
