Leseprobe
CONTENT
1. INTRODUCTION, THEORETICAL BACKGROUND AND DEFINITIONS
2. CASE ANALYSIS
2.1 Dell Incorporated (Dell)
2.1.1 Company Profile, Industry and Environment
2.1.2 Order Qualifiers
2.1.3 Order Winners
2.1.4 Operations Strategy
2.2 Zara Trading Incorporated (Zara)
2.2.1 Company profile, Industry and Environment
2.2.2 Order Qualifiers
2.2.3 Order Winners
2.2.4 Operations Strategy
2.3 McDonalds Corporation (McDonalds)
2.3.1 Company profile, Industry and Environment
2.3.2 Order Qualifiers
2.3.3 Order Winners
2.3.4 Operations Strategy
2.4 Deutsche Lufthansa AG (Lufthansa)
2.4.1 Company profile, Industry and Environment
2.4.2 Order Qualifiers
2.4.3 Order Winners
2.4.4 Operations Strategy
3. CONCLUSION
REFERENCES
Ende der Leseprobe aus 30 Seiten
- Arbeit zitieren
- Markus Baum (Autor:in), 2011, Comparison and contrast of the operations strategy of two ‘manufacturing firms’ with two ‘service’ firms, München, GRIN Verlag, https://www.grin.com/document/193738
Ähnliche Arbeiten
Kostenlos Autor werden
✕
Leseprobe aus
30
Seiten
Kommentare
Production and Operations Management Operation Strategy Comparison and contrast of the operations strategy of two ‘manufacturing firms’ with two ‘service’ firms Companies studied: Dell / Zara / McDonalds / Lufthansa by Markus B. Baum School of Management University of Surrey