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Social Media Marketing


Term Paper, 2011

16 Pages, Grade: 1,7


Excerpt


Inhaltsverzeichnis

1. Einleitung
1.1 Einführung
1.2 Ziel der Arbeit
1.3 Aufbau der Arbeit

2. Social Media Marketing
2.1 Definition Social Media
2.2 Entwicklung von Social Media
2.3 Definition Social Media Marketing
2.4 Ziele des Social Media Marketing
2.5 Social Media Plattformen
2.5.1 Blogs
2.5.2 Social Networking
2.5.3 Bewertungsportale
2.5.4 Social News
2.5.5 Social Bookmarking
2.5.6 Multimedia Plattformen
2.5.7 Wikis
2.6 Strategie des Social Media Marketing
2.7 Marketingform Virales Marketing
2.8 Gefahren von Social Media Marketing

3. Fazit

Excerpt out of 16 pages

Details

Title
Social Media Marketing
College
University of applied sciences, Düsseldorf
Course
E-Business
Grade
1,7
Author
Year
2011
Pages
16
Catalog Number
V194707
ISBN (eBook)
9783656200826
ISBN (Book)
9783656202035
File size
3454 KB
Language
German
Keywords
Social Media, Social Media Marketing, FOM, Corporate Communication, Marketing, Facebook, Twitter, virales marketing, monitoring, seeding, seminarbeit
Quote paper
Sascha Mihajlovic (Author), 2011, Social Media Marketing, Munich, GRIN Verlag, https://www.grin.com/document/194707

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