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Telephone Interviews on Winter Services for Private Households in Germany

Título: Telephone Interviews on Winter Services for Private Households in Germany

Trabajo Escrito , 2010 , 37 Páginas , Calificación: 2,3

Autor:in: Christian Kuhne (Autor)

Economía de las empresas - Marketing en línea y fuera de línea
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Resumen Extracto de texto Detalles

It probably happens in the beginning of every winter season in Germany - real estate owners, renters, administrations of owner communities and other groups on the liable side rethink their spending for winter services. Some will need just seconds and go for
the last winter’s solution, but others will seriously consider changes or even take action to implement those. What is driving their decision? The other side is the tenant, thousands of private households or the “consumer” paying for a service unavoidable linked to the winter season in Germany. This side most likely rethinks their spending when they get the annual receipt of operating expenses. There is not really an option they have to avoid or reduce the costs related to winter services. Moreover, those costs are not even related to direct consumption. So, do tenants look for ways to reduce costs for winter services? Do they see value in this service or how much they are willing to spend for it?

The objective of this assignment is to answer the raised questions. To do so a precondition is to analyze the market of winter services in Germany according to general facts, types of contract, service features and way of contract closure. The investigations should be based on surveys research and secondary data.

The assignment starts with a quick recapitulation of the basics of telephone interviews. In a next section the German market of winter services is reviewed using secondary data mainly from the internet and from public statistics yearbooks. In a third section the design of the questionnaire is described that was used to gather an initial set of data. The main part of the assignment is designated to the analysis of the telephone interviews. The conclusions section should give the reader possible answers to the raised questions.

Extracto


Inhaltsverzeichnis (Table of Contents)

  • Introduction
    • Context and Problem definition
    • Objectives
    • Methodology
  • Survey research with telephones
    • Standardized telephone interviews
    • Common errors in survey research and typical errors during interviews
  • The German market of winter services for private households
  • The questionnaire design
  • Survey results
    • The interviewed population
    • Attitudes to winter service obligations
    • Types of contract, service features and way of contract closure
  • Conclusion

Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)

This assignment aims to analyze the German market of winter services for private households, focusing on the perspectives of both property owners and tenants. It investigates the factors driving decisions regarding winter service expenditures, the value tenants perceive in these services, and their willingness to pay for them. The analysis relies on survey research and secondary data.

  • Decision-making factors for winter service expenditures by property owners and tenants
  • Value perception and willingness to pay for winter services among tenants
  • Analysis of the German market for winter services, including contract types, service features, and contract closure methods
  • Application of survey research methodology for data collection and analysis
  • Exploration of the relationship between winter service expenditures and tenant satisfaction

Zusammenfassung der Kapitel (Chapter Summaries)

The introductory chapter sets the context by outlining the problem of winter service expenditures in Germany, highlighting the challenges faced by both property owners and tenants. It also defines the objectives of the assignment and outlines the methodology used to gather data. Chapter two provides a brief overview of telephone interviews as a survey research method, emphasizing the importance of standardization and avoiding common errors. The third chapter delves into the German market for winter services, drawing upon secondary data to describe its key characteristics. Chapter four discusses the design of the questionnaire used to collect primary data through telephone interviews. The fifth chapter presents the results of the survey, focusing on the interviewed population, their attitudes towards winter service obligations, and the various contract types, service features, and contract closure methods.

Schlüsselwörter (Keywords)

Winter services, private households, Germany, survey research, telephone interviews, market analysis, contract types, service features, contract closure, tenant satisfaction, expenditures, value perception, willingness to pay.

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Detalles

Título
Telephone Interviews on Winter Services for Private Households in Germany
Universidad
University of Applied Sciences Berlin
Calificación
2,3
Autor
Christian Kuhne (Autor)
Año de publicación
2010
Páginas
37
No. de catálogo
V197108
ISBN (Ebook)
9783656231233
ISBN (Libro)
9783656231868
Idioma
Inglés
Etiqueta
telephone interviews winter services private households germany
Seguridad del producto
GRIN Publishing Ltd.
Citar trabajo
Christian Kuhne (Autor), 2010, Telephone Interviews on Winter Services for Private Households in Germany, Múnich, GRIN Verlag, https://www.grin.com/document/197108
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