This study looks at global sports and more specifically at global soccer from historical, cultural, economic, social, strategic/tactical and civilization perspectives. Sports as a global management phenomenon and practice are contextualized in a global transcultural management framework. Its aim is the optimum use of cultural diversity and to create awareness of divisive dimensions in global sports, while it offers a consistenet approach to the integration of divisive tendencies in the global world of sports. This will in turn sustainably affect other domains of the globalizing world.
Contents
1. THE NATION AS THE DOMINANT FORCE: THE CULTURAL AMBIVALENCE INHERENT IN THE OLYMPIC GAMES AND IN GLOBAL SPORTS
2. THE SOCIO-HISTORICAL ASPECT
3. THE CULTURAL IMPERATIVE OF GLOBAL SPORTS
4. SOCCER FROM AN ECONOMIC AND A POLITICAL STANDPOINT
5. SOCCER FROM A SOCIOPSYCHOLOGICAL PERSPECTIVE
6. CULTURAL STRATEGY, TACTICS AND STYLES OF SOCCER
7. THE WESTERN CULTURAL BIAS WITH REGARD TO THE CULITVATION OF HUMAN BODY, MIND AND SPIRIT AND COMPLEMENTARY APPROACHES TO HUMAN INTEGRITY AND WHOLENESS
8. ORIENT AND OCCIDENT: EAST-WEST SYNERGY
9. A UNIVERSAL CULTURE OF COMMUNICATION FOR THE GLOBAL ERA
10. A UNIVERSAL TOOL FOR INTERNATIONAL DIVERSITY MANAGEMENT: THE TRANSCULTURAL PROFILER
11. VISHUA CHAYTANA: THE FORMULATION OF A GLOBAL CONSCIOUSNESS-BASED INTER/TRANSCULTURAL MANAGEMENT SCIENCE
11.1 The Completion Of The Intercultural Edifice
11.2 Design Of A Scientifically-Based Diversity-Integrative Transcultural Profiler
11.2.1 The State Of The Intercultural Art And Science: On Human Relativity In Intercultural Research
11.2.2 Enhancing The Intercultural Art And Science: Sources, Models And The Achievement Of Supreme Cultural Intelligence
11.3 Three Dozen Inter-/Transcultural Management Instruments
Objectives and Core Themes
This work aims to contextualize global sports, specifically soccer, within a comprehensive transcultural management framework to address the inherent cultural tensions and power dynamics that affect global integration and conflict. The primary research question explores how cultural diversity in sports can be leveraged for synergistic growth rather than being instrumentalized as a tool for divisive nationalism.
- Analysis of the interplay between national, organizational, and supranational forces in global sports.
- Examination of the socio-historical and socio-psychological roots of competitive behavior in sports.
- Development of a "Transcultural Profiler" as a diagnostic tool for diversity management.
- Integration of Eastern and Western perspectives to foster a holistic, noetic-based management science.
- Investigation of the "culture clash" and its potential for resolution through synergistic reconciliation.
Excerpt from the Book
4. Soccer From An Economic And A Political Standpoint
Soccer has changed in the process of professionalization and globalization from its original rationale of a personally and socially healthy leisure time activity to assume the form of globally operating transnational organisations, coordinated at a supranational level by supranational institutions like FIFA and UEFA, in order to promote their economic, social as well as cultural aims.
Clubs and their human resources (players, coaches and manager…) are sought after at a global scale in order to increase competitiveness. It is accompanied by multimillion transfers and investments by oligarchs and billionaires. In this respect top clubs can be likened to transnational and metanational organisations and even to small states who seek to pursue parochially-ethnocentric and nationalist economic interests. Strategic advantage consists in successful prospection of innovative resources (talents) worldwide and the speed with which they can be monetized.
The Ancient Roman adage panem et circenses for the pacification and the control of the masses has been magnified by the competitive logic of cultural and economic competitiveness supported and sustained by global organisations and top clubs to assume quasi political features that allow completing the classical dictum
Politics is the continuation of war by other means
by its present day translation as
Soccer is the continuation of politics by other means
This is what one may conclude form various national cultural responses by participants of the European Championships 2012. National economic policy within the context of the EU is translated and equated to the European Soccer Championship. The financial EURO and the soccer EURO are amalgamated. They are seen as two aspects of the same national competition in the absence of supranational financial, fiscal and political integration. In the meantime the national rationale prevails at the expense of the supranational.
Summary of Chapters
1. THE NATION AS THE DOMINANT FORCE: THE CULTURAL AMBIVALENCE INHERENT IN THE OLYMPIC GAMES AND IN GLOBAL SPORTS: Examines the historical conflict between national identity and global integration within the context of the Olympic movement.
2. THE SOCIO-HISTORICAL ASPECT: Analyzes the persistence of the "panem et circenses" principle and its transformation into the modern global sports business.
3. THE CULTURAL IMPERATIVE OF GLOBAL SPORTS: Highlights the necessity for intercultural skills among sports professionals due to the multicultural and global nature of modern teams.
4. SOCCER FROM AN ECONOMIC AND A POLITICAL STANDPOINT: Discusses the professionalization of soccer and its evolution into a field where political and economic nationalist interests intersect.
5. SOCCER FROM A SOCIOPSYCHOLOGICAL PERSPECTIVE: Explores how soccer functions as a socialization process for adolescents, shaping their attitudes towards competitiveness and group identity.
6. CULTURAL STRATEGY, TACTICS AND STYLES OF SOCCER: Investigates the manifestation of specific national cultural values in the playing styles and organizational structures of soccer clubs.
7. THE WESTERN CULTURAL BIAS WITH REGARD TO THE CULITVATION OF HUMAN BODY, MIND AND SPIRIT AND COMPLEMENTARY APPROACHES TO HUMAN INTEGRITY AND WHOLENESS: Proposes an integration of Eastern holistic physiological approaches with Western psychological models.
8. ORIENT AND OCCIDENT: EAST-WEST SYNERGY: Discusses the possibility of reconciling Eastern and Western worldviews through a higher level of transcultural consciousness.
9. A UNIVERSAL CULTURE OF COMMUNICATION FOR THE GLOBAL ERA: Argues for a universal language of communication based on consciousness and empathy rather than limited rational constructs.
10. A UNIVERSAL TOOL FOR INTERNATIONAL DIVERSITY MANAGEMENT: THE TRANSCULTURAL PROFILER: Introduces the Transcultural Profiler as a metaphoric and diagnostic instrument for managing diversity.
11. VISHUA CHAYTANA: THE FORMULATION OF A GLOBAL CONSCIOUSNESS-BASED INTER/TRANSCULTURAL MANAGEMENT SCIENCE: Outlines the theoretical and practical framework for an integrated, noetic-based management science.
Keywords
Transcultural management, global sports, intercultural communication, soccer management, diversity management, cultural consciousness, noetic intelligence, synergy, nationalism, globalization, identity, organizational culture, transcultural profiler, complementarity principle, human evolution.
Frequently Asked Questions
What is the fundamental purpose of this work?
The work aims to provide a new, integrative perspective on global sports and business by replacing the traditional, divisive "intercultural" approach with a more comprehensive "transcultural" model based on human consciousness.
What are the central themes explored?
The themes include the politicization and mercantilization of sports, the psychological roots of competitive behavior, the conflict between nationalistic and global interests, and the integration of East-West worldviews.
What is the primary research goal?
The goal is to demonstrate that cultural diversity can be harmonized and utilized as a strategic asset for prosperity and organizational success through higher levels of transcultural awareness.
Which scientific methodology is utilized?
The author employs a multi-disciplinary approach, integrating concepts from neurophysiology, physics (metaphorical quantum models), psychology, and management science to build an "architectural" model of the mind.
What is covered in the main part of the book?
The main part analyzes the "Ten Dimensions of Global Sports Management" and provides a detailed formulation of a transcultural management science, concluding with a dictionary of management terminology.
Which keywords best characterize this research?
Key terms include Transcultural management, cultural diversity, global sports, noetic intelligence, and systemic integration.
How does the author define the "Transcultural Profiler"?
It is presented as an architectural metaphor for the human managerial psyche, mapping different dimensions of consciousness to help leaders navigate complex global environments effectively.
Why does the author relate soccer to "panem et circenses"?
The author uses this Ancient Roman adage to illustrate that modern global sports function as a spectacle to manage and entertain the masses, often masking deeper social, economic, and political power struggles.
- Citar trabajo
- D.E.A./UNIV. PARIS I Gebhard Deissler (Autor), 2012, OLYMPICS - Global Sports in the Area of Tension between Organisational, National and Supranational Forces, Múnich, GRIN Verlag, https://www.grin.com/document/197283