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Business Plan and Analysis of Nest (Google's Smart Home Company)

Title: Business Plan and Analysis of Nest (Google's Smart Home Company)

Examination Thesis , 2016 , 32 Pages , Grade: 1,0

Autor:in: Maximilian Ott (Author), Sascha Hagedorn (Author)

Business economics - Business Management, Corporate Governance
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Summary Excerpt Details

An analysis of NestLabs Inc., Google's Smart Home company, and their current business situation is conducted. Internal and external influences are considered. A SWOT Analysis is done and leads in the end to a strategy proposal which NEST should follow in order to improve business in the future.

Excerpt