Mass media has become a big part of the lives of individuals.There is no doubt that social media have gained wider acceptability and usability and are also becoming probably the most important communication tools among people. Churches have also invested time and money in broadcast media such as television and radio. The Uses and Gratification Theory (UGT) was used for this study.
The aim of this study is to see how the use of the media has impacted the church. To find out how the use of media has helped the SDA church as a whole grow, how it has helped the different participating churches grow and how it has improved member relations. Many churches are using media to communicate with their members, spread the gospel, preach, reach and bring in new members. Churches do not usually get feedback from the people they reach. Churches are unaware of the impact they have on the people they are trying to reach or the members they communicate with. This study will help the churches know how their use of media is impacting their environment and how they can improve its effectiveness.
Table of Contents
- Chapter One: Introduction
- Chapter Two: History of the SDA Church Media
- Chapter Three: Media Used Today
- Chapter Four: How Church Members Use Social Media
- Chapter Five: Theory
- Chapter Six: Conclusion
- Research approach
- Sampling and Method Size
- Data Gathering and Instruments
- Method of Analysis
- Tabulation of Findings
- Results and Discussion
- Validity and Reliability
- Ethical Considerations
- Limitations of Study
- Recommendations
Objectives and Key Themes
This study aims to investigate the impact of media on the growth of the Seventh-day Adventist Church (SDA). It explores how media usage has contributed to the overall growth of the SDA church, the growth of individual churches, and the improvement of member relationships.
- The role of media in disseminating the SDA church's message.
- The impact of various media forms (print, radio, television, internet) on church growth.
- The influence of media on member engagement and relationships within the SDA church.
- The relationship between media usage and church growth strategies.
- The challenges and opportunities presented by different media platforms for the SDA church.
Chapter Summaries
Chapter One: Introduction: This chapter introduces the significant role of mass media in modern life, highlighting its influence and widespread use, particularly within social media platforms. The chapter emphasizes the increasing adoption of social media by churches, including the SDA church, to reach wider audiences and promote events. It also underscores the importance of adapting to societal changes while remaining faithful to religious doctrine, citing the necessity for churches to engage effectively with diverse populations. The role of media as primary sources of religious information, shaping religious perceptions and functions is also discussed.
Chapter Two: History of the SDA Church Media: This chapter traces the evolution of media usage within the Seventh-day Adventist Church, starting from its origins in the Millerite Movement. It describes the early church's reliance on print media, such as publications and Bible societies, to spread its message. The chapter details the challenges faced in disseminating information, particularly regarding cost and accessibility of Bibles. It then discusses the evolution of communication tools, progressing from print to radio, television, and finally, the internet and social media, showcasing the adaptability of the church in leveraging various media to expand its reach and connect with its members. The chapter also touches upon the church's internal division between conservative and liberal factions regarding media's role.
Chapter Three: Media Used Today: This chapter focuses on the various media platforms currently employed by the SDA church. It identifies several print publications, radio ministries, television networks, and significant social media presence (YouTube, Facebook, WhatsApp, Twitter, and Instagram) used globally to disseminate information, engage communities, and spread the church’s message. The chapter highlights the SDA church's extensive and diverse media ministry across print, radio, and television, emphasizing the global reach and impact of these platforms. The discussion of the two main publishing houses – Review and Herald and Pacific Press – further exemplifies the scale of the church's media operations.
Keywords
Seventh-day Adventist Church, media, social media, church growth, communication, religious communication, marketing, digital media, print media, radio, television, internet, evangelism, mission, member engagement.
Frequently Asked Questions: A Comprehensive Language Preview of SDA Church Media
What is the overall topic of this document?
This document provides a comprehensive preview of a study investigating the impact of media on the growth of the Seventh-day Adventist Church (SDA). It includes a table of contents, objectives and key themes, chapter summaries, and keywords.
What are the main chapters covered in the study?
The study includes chapters on: Introduction, History of SDA Church Media, Media Used Today, How Church Members Use Social Media, Theory, and Conclusion. Additionally, it details the research approach, including sampling, data gathering, analysis methods, tabulation of findings, results and discussion, validity and reliability, ethical considerations, limitations, and recommendations.
What are the key objectives and themes of the research?
The research aims to investigate how media usage has contributed to the overall growth of the SDA church, the growth of individual churches, and the improvement of member relationships. Key themes include the role of media in disseminating the SDA church's message, the impact of various media forms (print, radio, television, internet) on church growth, the influence of media on member engagement, the relationship between media usage and church growth strategies, and the challenges and opportunities presented by different media platforms.
What media forms does the study explore?
The study explores a wide range of media, including print media (publications, Bibles), radio, television, and various social media platforms such as YouTube, Facebook, WhatsApp, Twitter, and Instagram.
What is the historical context of SDA Church media usage discussed in the study?
The study traces the evolution of SDA Church media usage from its origins in the Millerite Movement, detailing the church's reliance on print media, its transition to radio and television, and its current extensive use of internet and social media. It also addresses internal divisions within the church regarding media's role.
How does the study address the current media usage of the SDA Church?
The study identifies various print publications, radio ministries, television networks, and social media presences used by the SDA church globally. It highlights the church's extensive media ministry and the global reach of its platforms, including the role of major publishing houses like Review and Herald and Pacific Press.
What are the key findings or results of the study (as previewed)?
Specific findings are not detailed in this preview, but the document outlines that the study will present results and discussion, addressing validity, reliability, ethical considerations, limitations, and recommendations.
What are the keywords associated with this research?
Keywords include: Seventh-day Adventist Church, media, social media, church growth, communication, religious communication, marketing, digital media, print media, radio, television, internet, evangelism, mission, member engagement.
- Citation du texte
- Erica Mateus (Auteur), 2017, The Media and The Church, Munich, GRIN Verlag, https://www.grin.com/document/424268