Extrait
Table of Content
1. Introduction
1.1 Market Trends
2. Digital Enterprise
2.1. Marketing
2.1.1 Social Media Marketing
2.2. Sales
2.2.1. Online vehicle sales and vehicle configurators
2.2.2. Virtual reality at dealers or showrooms
2.3. Agile Project Methods
2.3.1. Design Thinking
2.3.2. Scrum
2.4. Human Resources
2.4.1. New jobs
2.4.2. Chief Digital Officer
2.5. Digital Manufacturing
2.5.1 Industry 4.0
2.5.2 Internet of Things
2.5.3 Connected Supply Chain
2.5.4 Robotics
2.5.5 IT-Security
3. Conclusion
3.1. View in the future of automotive industry
Fin de l'extrait de 17 pages
- Citation du texte
- Lukas Heisler (Auteur)Lisa Krapf (Auteur), 2018, Digitalization in big firms. Review of advances in the automotive industry, Munich, GRIN Verlag, https://www.grin.com/document/430736
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