Since market power has moved from enterprises to consumers, and global competition has increased substantially, managers in almost all industries need to face enormous performance challenges. To avoid red figures, they are forced to be more innovative in establishing and performing their competitive strategies. Long-term success will not be achieved solely through competitiveness but instead will depend on the ability to adapt to changes in a business’ environment and develop a consistent leadership style.
Contents
List of figures
List of tables
Abbreviations
1. Introduction
2. Underlining complexities and paramount challenges
3. Leadership style of Sergio Marchionne
4. Change Management at the Fiat Group
5. Future recommendations for Fiat
6. Bibliography
7. Statutory Declaration
- Quote paper
- Ricardo Escoda (Author), 2018, Leadership and Change Management in Fiat Chrysler Automobiles, Munich, GRIN Verlag, https://www.grin.com/document/438278
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