Extrait
Outline
II. List of figures and tables
III. List of abbreviations
1 Introduction
1.1 Research problem
1.2 Course of investigation
2 Internationalisation of SMEs
2.1 Characteristics of SMEs
2.2 Internationalisation of SMEs
2.2.1 Characteristics of internationalisation
2.2.2 Motives and goals of internationalisation
2.2.3 Possible risks and barriers of internationalisation
2.3 Entry modes
2.3.1 Characteristics of entry modes
2.3.2 Non-equity entry modes
2.3.3 Equity entry modes
3 North American markets
3.1 Choice of market and location
3.2 Characteristics of North American markets and NAFTA
3.3 United States of America
4 Entry modes for SMEs in the US market
4.1 Benefits and barriers of the US market
4.2 Advantages and disadvantages of SMEs entry modes in the US market
5 Conclusion
5.1 Summary
5.2 Critical acclaim
5.3 Outlook
IV. Glossary
V. List of references
- Citation du texte
- Kristina Gribanov (Auteur), 2015, SME Entry Modes in North American Markets, Munich, GRIN Verlag, https://www.grin.com/document/489340
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