Siemens in China - Joint Ventures

Geschichte, Entwicklung und Erfolgbeurteilung der Siemens AG in China

Essai , 2006 , 23 Pages , Note: 1,5

Gestion d'entreprise - Divers

In dieser Arbeit handelt es sich um die Geschichte, Entwicklung und Erfolgbeurteilung der Siemens AG in China. Die Arbeit ist auf Englisch.

Inhaltsverzeichnis (Table of Contents)

• Introduction of the foreign corporation
  • Products, services
  • Branch
  • History
  • Facts about company
  • Company philosophy
• Business Idea of Chinese Market Entry
  • Business Range
  • Products & Production
  • Services
  • Sales
  • R & D
  • Corporate Citizenship
  • Special Products
• Market entry strategy of SIEMENS
  • History background information about Siemens in China
  • Regionalization of Siemens in China
  • Joint venture of Siemens
  • Logistic
• Development:
  • Development of the joint venture of Siemens Shanghai Mobile Communications
  • Overview about the current progress of Siemens' joint ventures
  • Siemens plans for the future in China

Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)

This essay aims to analyze the market entry strategy and development of Siemens in China, focusing on its use of joint ventures. It examines the history, products, services, and philosophy of Siemens, as well as its specific approach to the Chinese market.

• Siemens' global presence and its diversification across various industries.
• The importance of joint ventures as a market entry strategy in China.
• Siemens' history and development in the Chinese market.
• The impact of Siemens' joint ventures on its growth and success in China.
• Siemens' future plans and strategies for the Chinese market.

Zusammenfassung der Kapitel (Chapter Summaries)

• Chapter 1: Introduces Siemens as a global leader in electrical engineering and electronics, outlining its products, services, history, company philosophy, and key facts. This chapter provides a broad overview of the company's global reach and its commitment to innovation, customer success, and corporate responsibility.
• Chapter 2: Delves into Siemens' business model for entering the Chinese market. It covers the company's business range, product portfolio, services, sales strategy, research and development efforts, commitment to corporate citizenship, and its focus on specific products.
• Chapter 3: Discusses Siemens' market entry strategy in China, including its history of engagement, regionalization approach, and the significant role of joint ventures in its operations. It examines the company's logistics and infrastructure development in the region.
• Chapter 4: Explores the development of Siemens' joint ventures in China, focusing on the specific case of Siemens Shanghai Mobile Communications. This chapter assesses the progress of these ventures and explores Siemens' strategic plans for the future in China.

Schlüsselwörter (Keywords)

This case study delves into the key themes of international business, market entry strategies, joint ventures, corporate globalization, and the Chinese market. It also explores the specific aspects of Siemens' operations, including its diverse product portfolio, its emphasis on innovation, and its commitment to corporate responsibility.

• Université: Ocean University of China (Universität)
• Cours: Case Studies
• Note: 1,5
• Auteur: Anonym (Auteur)
• Année de publication: 2006
• Pages: 23
• N° de catalogue: V62302
• ISBN (ebook): 9783638555685
• ISBN (Livre): 9783638766982
• Langue: anglais
• mots-clé: Siemens, China, Joint, Ventures, Case, Studies